About Richard Moorhouse

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So far Richard Moorhouse has created 20 blog entries.

How to engage with a new generation of members – our top tips

2016-12-02T14:08:50+00:00 Friday, 2 December, 2016|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Christine Hassall, Marketing Executive Senior Internet     From speaking with clients and non-clients within the membership and not-for-profit sector, it seems clear that encouraging a new generation of industry professionals into their membership is quite a pressing problem. Organisations are finding that their member base are a set group of faithful specialists, [...]

Hand Held Voting & The Open University Students Association at MemberWise Harnessing the Web 2016 Conference

2016-11-26T17:49:15+00:00 Friday, 18 November, 2016|Categories: Best practice sharing, Memberwise, MemberWise Recognised Supplier|

ERS work with hundreds of membership organisations, each with different memberships in terms of demographics, requirements and preferences. It is our job to ensure the best election approach and tools are used for each ballot we administer. Technology is consistently a consideration when approaching member communications of any kind - and a ballot is no [...]

Get personal with your members

2016-11-18T12:31:06+00:00 Friday, 18 November, 2016|Categories: Advice & Tips, Member Engagement, MemberWise Recognised Supplier|

  By Guest Blogger: Tim Chalklen Director and Owner at Unified Solutions   As a membership organisation, you'll know better than anyone that today's members expect an online experience that's interactive, engaging and relevant to them. So by personalising each experience you'll bring members closer to you making them feel of value while building loyalty. [...]

Direct Debit UK’s most popular payment method for memberships

2016-11-09T22:04:49+00:00 Wednesday, 9 November, 2016|Categories: Advice & Tips, Member Engagement, Memberwise, MemberWise Recognised Supplier, Research|

By Guest Blogger: Nicola Anderson VP Marketing at GoCardless   Professional membership organisations have gone from strength to strength in the UK over recent years. Covering industry areas from charities to accountancy networks and everything in between, professional membership organisations help their members to network, expand their horizons and discover new opportunities in their relevant [...]

It’s time to defend your organisation from malicious Ransomware

2017-01-17T12:17:41+00:00 Wednesday, 2 November, 2016|Categories: Advice & Tips, Invitation, Memberwise, MemberWise Recognised Supplier|

  By Guest Blogger: James Tappenden, Marketing Executive, TSG   The spooky Halloween season has passed us by, with many of us dressing up as our favourite horror movie characters. I’ve seen everything, including; Michael Myers, Jason, zombies, Dracula and even “Cereal Killers” (yes, I witnessed somebody dressed as a murderous box of Weetabix – ingenious!) But [...]

Time for Your Membership Body’s Brand to Evolve?

2016-10-21T15:19:12+00:00 Friday, 21 October, 2016|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

  By Guest Blogger: Christine Hassall, Marketing Executive, Senior Internet The best way to attract website visitors, reach your organisation’s goals and ultimately gain members is to be seen. To be seen you need to be memorable and the best way to do this is with branding! Many membership organisations believe that there are some things about [...]

5 ways to improve your conversion rate

2016-10-18T15:23:16+00:00 Wednesday, 21 September, 2016|Categories: Advice & Tips, Member Engagement, MemberWise Recognised Supplier|

  By Guest Blogger: Nicola Anderson VP Marketing at GoCardless   No matter what you’re selling, conversion rate is one of the most important metrics for any online business. And membership organisations are no different. What exactly is conversion rate and why is it so important? Conversion rate is defined as the number of people [...]

Is Your Web Presence Engaging?

2016-10-13T06:55:49+00:00 Tuesday, 13 September, 2016|Categories: Advice & Tips, Member Engagement, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Christine Hassall Marketing Executive Senior Internet Before we can answer this question, let’s define what ‘engaging’ means. In the web marketing world, the term ‘engagement’ refers to how your site visitors interact with and respond to your website and other online materials. Variables such as how long users are spending on your [...]

The ‘Holy Grail’ of CRM?

2016-10-13T06:55:50+00:00 Thursday, 18 August, 2016|Categories: Advice & Tips, MemberWise Recognised Supplier|Tags: , , |

By Guest Blogger: David Hart Director E AND H Is a successful CRM project the ‘holy grail’ for Membership organisations? Why should it be? There are many suppliers providing CRM systems, and we know how to deliver successful projects – don’t we? Or perhaps it’s the concept of CRM itself – do we know what [...]

Optimising Website Membership Features – A Case Study

2016-10-13T06:55:52+00:00 Tuesday, 19 July, 2016|Categories: MemberWise Recognised Supplier|Tags: , |

By Guest Blogger: Sahar Dolev-Blitental Marketing Executive Pedalo Web Design We would like to share with you a case study on how we helped The Fostering Network increase their membership purchases by over 58%! Whenever we design a website for a membership organisation, we work top down – Considering the organisation’s strategic goals and needs, [...]