Shared by practitioners = professionals working within the membership/association sector.

GDPR – Repermissioning Member Data: A Rock and a Hard place?

2017-07-28T10:26:23+00:00 Friday, 28 July, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise|

Guest blog by:Paul Dawson-Hart, Member360 Over the last few months my advice on this tricky topic has been to adopt a ‘wait and see’ approach and avoid any irreversible action until the ICO releases final guidance on consent - scheduled for the end of July 2017.  Actions that is, such as Weatherspoon’s decision to delete [...]

How to build your organisation’s CRM requirements list

2017-07-04T15:33:01+00:00 Tuesday, 4 July, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Marc Thevenin International Business Development Manager at EUDONET One of the most common mistakes I have been encountering for the past 25 years working with membership organisations on CRM projects is the inclination of certain managers to underestimate the crucial step of building a clear requirements list. Although this needs to be [...]

Leadership Tips from MemberWise Event

2017-07-02T21:36:03+00:00 Sunday, 2 July, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Rosemary Cooper-Clark, Chief Executive, C C Consulting Ltd   In June, MemberWise and highflyingdivas organised an evening for female leaders in the membership sector, which was kindly hosted by Melanie Stancliffe, Partner at Irwin Mitchell and supported by Abby Wright-Parkes of Optimist Consulting.  Key speakers were Helen Stokes-Lampard, Chair of RCGP and Jane [...]

3 Ways to Increase Member Engagement on your Website

2017-06-20T14:34:33+00:00 Friday, 16 June, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|

By Guest Blogger: Sahar Dolev-Blitental Marketing Executive, Pedalo Web Design   Increasing member engagement has been pinpointed by the sector as the top goal for 2017, according to the Digital Excellence Report published by MemberWise.  If built correctly, your website can be an ideal platform to help you boost engagement.  It can be designed so [...]

GDPR 360° – Selecting a good processor for 2018

2017-06-16T13:53:14+00:00 Wednesday, 14 June, 2017|Categories: Advice & Tips, Best practice sharing|

Guest blog by: Paul Dawson-Hart, Member360 In less than a year it will be the responsibility of Membership Organisations to ensure personal data is secured in accordance with the GDPR regulation and that any 3rd party processors are vetted to ensure the same. But what does this mean? What is a processor and how might [...]

Member value is like an old pair of trainers

2017-06-09T10:52:57+00:00 Friday, 9 June, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier, Research|

By Guest Blogger: Ruth Doyle, Senior Consultant Ashridge Communications I had an interesting conversation with a neighbour recently: in response to a village storm-in-a teacup, they said “but we communicated with everyone; we told them what we were doing”. But it’s easy to forget, that telling is not communicating. And so it is with product [...]

Roll up, roll up, and get your GDPR cure here

2017-05-16T13:08:49+00:00 Tuesday, 16 May, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise|

Guest blog by: Paul Dawson-Hart, Member360 My first ‘eye opening’ GDPR experience was sitting in a room studying for GDPR exams with a mix of Information Governance/InfoSec consultants, multi-national aerospace, defence, IT and pharma organisations as well as a guy from GCHQ who said he worked at Matalan. As the sole membership sector representative I [...]

Membership Hacks from Membership Excellence 2017

2017-05-09T08:43:07+00:00 Tuesday, 9 May, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, Memberwise, MemberWise conference|

Guest blog by:   Abby Wright-Parkes, Optimist Consulting & Lynda Rigby, Institute of Biomedical Science We thought it would be useful for everyone if we wrote up the top tips from the day to share across the network. Some might seem obvious, but attending a learning event like MEMX, gives membership professionals the time to take [...]

How to Increase Member Engagement (part 2)

2017-05-22T08:25:28+00:00 Tuesday, 2 May, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|Tags: |

Think of Members as Consumers and Harness Your Member Data, says Jenny Parsons, COO, ProTech – the second in a two-part series, the first blog can be found here   Is your member data an untapped asset? Why aren’t membership organisations and associations taking the same approach? Why don’t they analyse the data they hold on [...]

The Dos and Don’ts of making videos with your phone

2017-04-14T17:59:36+00:00 Wednesday, 12 April, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|Tags: |

  By Guest Blogger: Ann Wright Managing Director Rough House Media   Do you use video as a tool to promote your organisation? And if you don’t, do you feel as if you ought to? According to Cisco’s Visual Marketing Index, global consumer internet video traffic will account for 80 percent of all consumer internet traffic [...]