Harnessing the Web 2016 – The Survey Summary Report 2017-05-18T13:06:34+00:00

Our popular annual survey summary report (downloaded over 8,500 times) was written in partnership with leading sector market research agency and MemberWise Recognised Suppler, Research by Design, and sponsored by ASI Europe.

In 2016  357 association and membership professionals took part in our statistically significant research which provides unique insight into how the association and membership sector harnesses the web. It contains the latest  sector digital trends and will prove a great asset if you wish to benchmark and/or are writing proposals/business cases for digital change/transformation. We hope you find this free report useful!

The report contains digital insight into the following key areas:

– The BIG Picture – Current and Future Goals / Challenges
– Functionality of Websites
– Website Expectations & Functionality
– Content Management Systems (CMS) & Analytics
– CRM and Integration
– Email Marketing
– Social Media
– Response Profile
– Conclusions & Recommendations

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Official Sponsor:

ASI Europe

Official Research Partner:

The Info Graphic

Thanks to:

– ASI Europe – Official Research Report Partner
– Research by Design – Official Research Partner
– Ocean Design – Official Info Graphic Partner