How social listening can improve your membership experience

2017-08-10T15:48:02+00:00 Thursday, 3 August, 2017|Categories: Memberwise|Tags: |

Guest Blogger: - Aika Peto, Director - Agile Rose Marketing   I usually find that membership organisations are successfully focused on their outbound social media activity – content calendars, blogging, tweeting and so on. Yet there is the other side of the equation – listening to what members think, say and do with the communications [...]

GDPR – Repermissioning Member Data: A Rock and a Hard place?

2017-07-28T10:26:23+00:00 Friday, 28 July, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise|

Guest blog by:Paul Dawson-Hart, Member360 Over the last few months my advice on this tricky topic has been to adopt a ‘wait and see’ approach and avoid any irreversible action until the ICO releases final guidance on consent - scheduled for the end of July 2017.  Actions that is, such as Weatherspoon’s decision to delete [...]

Leadership Tips from MemberWise Event

2017-07-02T21:36:03+00:00 Sunday, 2 July, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Rosemary Cooper-Clark, Chief Executive, C C Consulting Ltd   In June, MemberWise and highflyingdivas organised an evening for female leaders in the membership sector, which was kindly hosted by Melanie Stancliffe, Partner at Irwin Mitchell and supported by Abby Wright-Parkes of Optimist Consulting.  Key speakers were Helen Stokes-Lampard, Chair of RCGP and Jane [...]

Membership Excellence 2017 Wall

2017-06-13T07:05:45+00:00 Tuesday, 6 June, 2017|Categories: Memberwise|Tags: , , |

This year our Official Illustrator, Caroline Chapple, created the Membership Excellence 2017 Wall. It encapsulates all of the key themes/topics presented and raised during our popular national conference. This is great resource to explore if you are considering improving member engagement value and growth. We recommend printing it off and including as an item on [...]

Top tips to increase readership of your key publications

2017-06-09T10:51:22+00:00 Friday, 2 June, 2017|Categories: Advice & Tips, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Christine Hassall, Marketing Executive Senior Internet   Almost every charity, non-profit organisation and trade association has some form of publication that they create for their members. Publications are an accessible and engaging way to aid your members’ development, so getting them seen is essential! Here are some tips that will help you gain [...]

Roll up, roll up, and get your GDPR cure here

2017-05-16T13:08:49+00:00 Tuesday, 16 May, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise|

Guest blog by: Paul Dawson-Hart, Member360 My first ‘eye opening’ GDPR experience was sitting in a room studying for GDPR exams with a mix of Information Governance/InfoSec consultants, multi-national aerospace, defence, IT and pharma organisations as well as a guy from GCHQ who said he worked at Matalan. As the sole membership sector representative I [...]

Membership Hacks from Membership Excellence 2017

2017-05-09T08:43:07+00:00 Tuesday, 9 May, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, Memberwise, MemberWise conference|

Guest blog by:   Abby Wright-Parkes, Optimist Consulting & Lynda Rigby, Institute of Biomedical Science We thought it would be useful for everyone if we wrote up the top tips from the day to share across the network. Some might seem obvious, but attending a learning event like MEMX, gives membership professionals the time to take [...]

Sharing Your Members’ Personal Data with Outsourced Providers?

2017-03-22T12:41:35+00:00 Wednesday, 22 March, 2017|Categories: Memberwise|Tags: , , , |

I regularly receive queries from membership organisations and associations regarding data protection. It can be a rather 'dry' topic (if I am honest) but it is definately something we must all take seriously; but what about our providers? "Data Breach" - There's two words that send shivers down my spine as a membership professional and [...]

MemberWise to Celebrate Failure

2017-03-02T10:19:28+00:00 Wednesday, 1 March, 2017|Categories: Memberwise, MemberWise conference|Tags: |

Yes. You read the title correctly. At Membership Excellence 2017 we're going to celebrate failure. We introduce Fail Fast Forward. The aim of this Sector First conference theme is to enable association and membership professionals to learn from each other's past mistakes (Fail) to ensure future risk of failure is minimised, and the likelihood of [...]

Contextualisation is the key to delivering powerful digital experiences for members

2017-03-02T20:48:16+00:00 Wednesday, 15 February, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

    By Guest Blogger: Tim Chalklen Director and Owner at Unified Solutions     In our previous MemberWise guest blog 'Get personal with members' we spoke about how personalising the member's online experience will make them feel valued while helping to build and maintain brand loyalty. This blog takes you to the next level of personalisation throwing 'contextualisation' into the mix. [...]