An opinion piece on a given monthly theme

Women in leadership roles – mentoring should be encouraged earlier

2017-07-14T10:43:42+00:00 Friday, 14 July, 2017|Categories: Opinion Piece|Tags: |

Author: Rachel Loke, 5th Year KCL Dentistry Student and a committee member of the KCL Women in Dentistry society. As an undergraduate dental student, I feel I am lucky to have had encountered a number of female role models who are in positions of leadership. With statistics estimating that women will make up over 50% [...]

How a Digital Transformation Becomes a People Transformation Within Associations

2016-10-13T06:55:49+00:00 Tuesday, 6 September, 2016|Categories: Advice & Tips, Opinion Piece|Tags: , |

Guest Blogger: Patrick De Sutter Adviser 2Impact People vs technology. The real challenge in Digital Transformations for many member associations. Patrick De Sutter, technology advisor gives 4 tips on making a good start with your digital transformation Members at the heart of your process Digital Transformation doesn’t cover the whole process. If member associations want [...]

Are Your Member Emails Performing Well Enough?

2017-06-20T11:57:07+00:00 Monday, 25 July, 2016|Categories: Advice & Tips, MemberWise Recognised Supplier, Opinion Piece|Tags: |

As social media continues to grow in terms of users and channels, you could be forgiven for thinking that email marketing is losing its ROI. However, statistics from the latest Harnessing the Web 2016 survey summary report from MemberWise show that membership organisations and associations are still using and seeing the value in email marketing. [...]

Delete – Almost 50% of Members Removed to Increase Member Engagement

2016-10-18T15:42:48+00:00 Monday, 11 July, 2016|Categories: Member Engagement, Opinion Piece|Tags: , , , |

This article was written by Guest Blogger: Beth Williams, Quality and Membership Officer London Youth Traditionally a decline in membership numbers is viewed as a problem, however at London Youth we’ve discovered the opposite to be true. For years London Youth has proudly proclaimed itself to be a network of over 400 youth clubs across [...]

What exactly is ‘digital transformation’ and why should an organisation be doing it?

2016-10-13T06:55:52+00:00 Friday, 3 June, 2016|Categories: MemberWise Recognised Supplier, Opinion Piece, Trends|Tags: , |

Article by Guest Blogger: Jenny McTiernan COO of ProTech Digital transformation, like any other kind of business transformation should be seen as the integration of people, processes and technology to achieve improvements in customer satisfaction, engagement and overall cost effectiveness. As with any change digital transformation should be embedded within, and be broadly supportive of [...]

We are all responsible for our own behaviour

2016-10-13T06:55:54+00:00 Sunday, 14 February, 2016|Categories: MemberWise Recognised Supplier, Opinion Piece, Publication/ Review|Tags: , , , |

Author: Susie Kay, MD of The Professionalism Group and a MemberWise Ambassador. Choosing a consultant from the sector makes a lot of sense. In a recent article The Guardian printed a lurid piece in their Voluntary Sector Network, as part of their ‘Confessions of a charity professional’ series, supposedly written by an individual who told [...]

Top 4 shifts in continuing professional development (Network Views)

2017-03-16T12:32:10+00:00 Wednesday, 10 February, 2016|Categories: Best practice sharing, Opinion Piece|Tags: , , |

Network Views – an opinion piece on a set monthly theme that gives a voice to the thought leaders of the membership and association sector and acknowledges their knowledge and experience. The monthly theme for February is Continued Professional Development (CPD) and e-Learning - in time for our upcoming CPD-related stream at Membership Excellence 2016 [...]

Stop recruiting like a membership body (Network Views)

2016-10-13T06:55:57+00:00 Sunday, 10 January, 2016|Categories: Best practice sharing, Opinion Piece|Tags: |

Network Views – an opinion piece on a set monthly theme that gives a voice to the thought leaders of the membership and association sector and acknowledges their wealth of knowledge and experience. The monthly theme for January is “membership staff recruitment”  – a very timely topic for many who see the start of a [...]

Innovation for innovation’s sake is not innovation (Network Views)

2017-05-18T13:06:34+00:00 Sunday, 15 November, 2015|Categories: Opinion Piece|Tags: , , |

  The MemberWise Network is introducing a new monthly feature called Network Views - an opinion piece on a set monthly theme. The purpose of this new feature is to give a voice to the thought leaders of the membership and association sector and acknowledge and celebrate their wealth of knowledge and experience. The theme [...]

How do CEOs use social media in the Association world (Network Views)

2016-10-13T06:56:03+00:00 Wednesday, 21 October, 2015|Categories: Best practice sharing, Opinion Piece|Tags: , , , |

The MemberWise Network is introducing a new monthly feature called Network Views - an opinion piece on a set monthly theme. The purpose of this new feature is to give a voice to the thought leaders of the membership and association sector and acknowledge and celebrate their wealth of knowledge and experience. The theme for [...]