Project Description

This practical tools was created by MemberWise Founder, Richard Gott, in 2010 and has been used by a range of membership organisations and associations to evaluate member benefits against the requirements of the generations (including Silent Generation, Baby Boomers, Generation X, Generation Y, Generation Z and Generation Alpha).

This resource provides:

– An overview of generational requirements
– Assessment criteria/scoring
– Evaluation grid
– Example scoring
– Potential next steps

You can download this resource from the MemberWise Connect Library.

For more information about our member benefit evaluation advisory services please Contact Us.