Nurturing new members

2021-01-12T12:06:46+00:00Friday, 8 January, 2021|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|Tags: |

It is common for a great deal of attention to be given to member acquisition and retention strategies, whilst sometimes the onboarding process can be somewhat overlooked. We’ve broken onboarding down into 5 helpful connection points across the initial 6 months of membership that we think are worthy of consideration. 1. Give them a [...]

20/20 Vision for Member Engagement

2021-01-12T12:21:29+00:00Tuesday, 3 November, 2020|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|Tags: |

2020 has brought many things into sharp focus for many people. Whilst 2020 may have been the year of 20/20 hindsight, let’s focus on how 2020 can provide 20/20 vision for 2021 starting with member engagement. Being needed Many membership organisations have experienced some pretty unique phenomena in 2020 both positive and negative. To [...]

Learn how you can speed up your renewals process and create an increased level of member engagement

2021-01-12T13:39:36+00:00Friday, 2 October, 2020|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|Tags: |

In this blog MemberWise Recognised Supplier, Synergy, look at how the print and digital channels work in harmony to speed up the renewals process and increase member retention and engagement. They give an insight into both physical and digital renewal and welcome packs. The results The revised renewals process sped up renewals, reduced the [...]

‘I’ve got 99 problems… (but my tech ain’t one)’

2021-01-12T12:36:55+00:00Wednesday, 22 April, 2020|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|Tags: |

Problems, we’ve all got them; some we work around, some we ignore and hope will go away and some we rise to the challenge, get our heads down and overcome. In this season of extreme challenge, where it seems that the majority of problems are coronavirus related, we take a brief look at overcoming [...]

Top 100 Membership Organisations – An Audit of Engagement Technology

2021-06-11T13:57:14+01:00Thursday, 5 March, 2020|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|Tags: |

By Guest Blogger: Phillip Law, Head of Insights Your Favourite Story The top 100 Membership organisations (by total membership numbers) websites were audited for technologies related to Analytics, Tagging, Optimisation, and Personalisation activities. This report identifies and benchmarks common technologies. The rationale Some of the organisations we work with key strategy for increasing total membership [...]

Member Engagement and Value: The Discovery of a Mismatch

2020-02-07T10:00:55+00:00Sunday, 24 June, 2018|Categories: Member Engagement & Retention, Member Value, Membership Strategy, MemberWise|Tags: , , , , , , |

Author: Richard Gott, MemberWise Network Founder & Chair   In 2017, the UK membership and association sector rated member engagement as more of a priority than new member acquisition for the first time in recent years. At the same time, however, the topic area was seen as a big challenge. In response, MemberWise delivered the [...]

Can a ‘Club within a Club’ Inspire Your Association?

2020-02-07T10:25:07+00:00Thursday, 17 August, 2017|Categories: Member Engagement & Retention, Member Value, Membership Strategy, MemberWise, New Member Acquisition/Recruitment|Tags: , , , , , |

It’s not often you’ll see me review a Premier League football club initiative, however I’ve been so impressed with the engagement focused principles behind Manchester City Football Club's (MCFC) new 'The Tunnel Club' I wanted to share them with you. Firstly I need to be clear that I am not a MUFC fan, and secondly [...]

Member Engagement Toolkit: enabling you to take a more structured approach

2020-02-07T10:30:51+00:00Sunday, 11 December, 2016|Categories: Member Engagement & Retention, Membership Strategy, MemberWise|Tags: , , , |

This week the much anticipated Member Engagement Toolkit was launched by the MemberWise Network to an audience of 70 association and membership professionals at Home House London. In this article we preview this groundbreaking new (and free) practical resource. What will the toolkit enable you to do? It will enable you to take a more [...]

Delete. Almost 50% of Members Removed to Increase Member Engagement

2020-02-07T12:14:17+00:00Monday, 11 July, 2016|Categories: Member Engagement & Retention, Member Value, Membership Strategy, Opinion Piece|Tags: , , , |

Author: Beth Williams, Quality and Membership Officer at London Youth Traditionally a decline in membership numbers is viewed as a problem, however at London Youth we’ve discovered the opposite to be true. For years London Youth has proudly proclaimed itself to be a network of over 400 youth clubs across London, however this figure hadn’t [...]

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