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So far member12_wp has created 98 blog entries.

#DIGITALHACKS @ Harnessing the Web 2016

2017-10-17T13:56:57+00:00 Tuesday, 11 October, 2016|Categories: Advice & Tips, Best practice sharing, MemberWise conference|Tags: , , |

Following this year's national Association and Membership Professional web focused conference, Harnessing the Web 2016, we gain insight on the day via a Guest Blog from Sarah Alder, Co-chair of #digitalhack seminar stream (adudience led seminar stream). What did we do? During the course of the day we hacked away at 8 different topics, sharing [...]

International Development – Are you ready?

2017-10-17T13:57:06+00:00 Tuesday, 27 September, 2016|Categories: Advice & Tips|Tags: , |

Authors: Katherine Grimshaw and Kim Ansell, K2 Consulting  So…… done your market research, product analysis, reviewed your assets, chosen a couple of markets to pilot so off we go.  Or do we? Your Council/Board have agreed the strategy, the President/Chair is engaged and ready to enthuse a new audience about being a member, launch events [...]

Game Changer Alert – Insurance Products For You and Your Members

2017-10-17T13:57:31+00:00 Wednesday, 21 September, 2016|Categories: MemberWise Recognised Supplier, Message from MemberWise|Tags: , , , , , |

  We are pleased to announce that the MemberWise Network is now working in partnership with Hiscox to provide you and your members with award winning* insurance products. What insurance products are included? Professional indemnity, commercial insurance, public liability, event insurance and home insurance for you and your members. What does this mean for me [...]

How a Digital Transformation Becomes a People Transformation Within Associations

2017-10-17T13:57:52+00:00 Tuesday, 6 September, 2016|Categories: Advice & Tips, Opinion Piece|Tags: , |

Guest Blogger: Patrick De Sutter Adviser 2Impact People vs technology. The real challenge in Digital Transformations for many member associations. Patrick De Sutter, technology advisor gives 4 tips on making a good start with your digital transformation Members at the heart of your process Digital Transformation doesn’t cover the whole process. If member associations want [...]

Security Threat

2017-10-17T13:51:10+00:00 Monday, 5 September, 2016|Categories: Interview, Memberwise|Tags: , , , , |

Jenny McTiernan, COO, ProTech (a MemberWise Recognised Supplier) asks Martyn Croft, co-founder of the Charities Security Forum and CIO at The Salvation Army UK Territory, for his thoughts on avoiding some of today’s key cybersecurity threats. With security high on the agenda the Salvation Army chose ProTech’s Government ‘OFFICIAL’ Security accredited CRM solution as the [...]

Charitable Associations & Google AdWords – how to increase your marketing budget by £90,000 per year for free (if eligible)

2017-10-17T13:51:19+00:00 Sunday, 28 August, 2016|Categories: Advice & Tips|Tags: , , |

I revisited the Google Ad Grant scheme and was pleased to see it is still in operation. I have gone through the small print and it looks like charitable membership organisations and associations can participate and receive up to £90,000 worth of Google AdWord credits per year (equivalent to $10,000 per month) provided they meet [...]

Connecting Great Associations with Great Providers

2017-10-17T13:51:44+00:00 Wednesday, 27 July, 2016|Categories: MemberWise Recognised Supplier|Tags: , |

We think it’s important to ensure association and membership professionals can quickly and easily find information about leading commercial providers servicing the association and membership sector. We 'walk the talk' in this area and outline how we are doing this below! Let's get the 'killer questions' out of the way first: Q: How do we [...]

Are Your Member Emails Performing Well Enough?

2017-10-17T13:51:52+00:00 Monday, 25 July, 2016|Categories: Advice & Tips, MemberWise Recognised Supplier, Opinion Piece|Tags: |

As social media continues to grow in terms of users and channels, you could be forgiven for thinking that email marketing is losing its ROI. However, statistics from the latest Harnessing the Web 2016 survey summary report from MemberWise show that membership organisations and associations are still using and seeing the value in email marketing. [...]

Delete – Almost 50% of Members Removed to Increase Member Engagement

2017-10-17T13:52:18+00:00 Monday, 11 July, 2016|Categories: Member Engagement, Opinion Piece|Tags: , , , |

This article was written by Guest Blogger: Beth Williams, Quality and Membership Officer London Youth Traditionally a decline in membership numbers is viewed as a problem, however at London Youth we’ve discovered the opposite to be true. For years London Youth has proudly proclaimed itself to be a network of over 400 youth clubs across [...]

CPD Benchmarking for Professional Bodies – Moving CPD into the Digital Age

2016-10-13T06:55:52+00:00 Thursday, 9 June, 2016|Categories: Research|Tags: , , |

In partnership with the MemberWise Network, the CPD Standards Office is hosting a research consultation for associations and membership organisations.  Exploring the new “digital era of CPD” including new technology trends, as well as social and legislative demands, the consultation will focus on the real impact the digital age is having on CPD policies, recording [...]