About Richard Moorhouse

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So far Richard Moorhouse has created 115 blog entries.

How hard is it for members to carry out and demonstrate CPD, and for Membership Organisations to administer members’ CPD progress?

2019-02-28T14:52:51+01:00Thursday, 28 February, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Russell Ward Co-Founder of Meta Capability  Part 1 of 2 articles. According to MemberWise’s estimations (and they should know as they are at the heart of the membership world) there are over 8,000 membership organisations (MOs) and associations based in the United Kingdom (with memberships of over 1,000 individuals/organisations), and 14 million [...]

5 steps to 50% engagement (in your membership communications)

2019-02-28T09:02:47+01:00Thursday, 28 February, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: John Roberts, Co-Founder Qustodian Like many, you may be finding it increasingly difficult to get your messages through to your members. Cutting through the noise with email, social media and even direct mail, is ever more difficult in our busy and distracted smartphone world. However, with creative new media, it does appear [...]

Political Parties Membership: What can we learn from them as a sector?

2019-02-25T21:09:20+01:00Monday, 25 February, 2019|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise conference|

By Kerrie Fuller Associate Director of Engagement MemberWise Network Membership of political parties has been in steady decline since its peak in the early 1950s. As a (overdue!) response to this, in 2018, three academics were funded to research key trends and issues with political party membership. Here are the top 5 lessons we can [...]

Plugging the Legal Access Gap

2019-02-27T12:04:27+01:00Tuesday, 19 February, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Jeremy Cama, Founder Atkins-Shield Ltd In my first MemberWise blog- Never Mind the Gap…try plugging it! published in November ’18, I focussed on the UK’s ‘unmet legal services gap’ in regard of membership bodies and associations..  I reported that less than 30% of consumers get formal legal advice for their legal problems, [...]

The Last Mile: Key things to consider for the last mile of your CRM/CMS project

2019-02-05T15:29:40+01:00Tuesday, 5 February, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Ben Sturt, Managing Director Chrysalis Digital During the last few articles we have covered the importance of the initial planning phase, followed by our thoughts on structuring the tender process, and in the most recent article we have discussed making the right choice of supplier.  The last mile is ensuring project rolls [...]

Key roles and responsibilities for long-term CRM success

2019-01-23T14:23:16+01:00Wednesday, 23 January, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Kate Alexander,  Pythagoras The MemberWise Digital Excellence Report 2019 highlighted that 25% of membership organisations are very likely to replace their CRM/AMS in the coming year. With such a large number of organisations embarking on a significant CRM project, we were keen to find out from those who have completed successful projects [...]

Are you making a fully informed choice?

2019-01-22T15:15:07+01:00Tuesday, 22 January, 2019|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Ben Sturt, Managing Director Chrysalis Digital In the last two blogs we have discussed the importance of the initial planning phase, followed by a structured tender process – this will all come together to ensure that you make the right decision for your organisation and don’t look back with regret.  As mentioned, [...]

Member engagement? You’re doing it wrong

2019-01-22T11:54:48+01:00Tuesday, 22 January, 2019|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|

By Guest Blogger: Julia Nielsen, Account Manager Guild Having immersed myself in the environment, culture, and understanding of professional membership organisations this year, no word has been used more than 'engagement'. But how are we defining and tracking it, and more importantly, how should we be? I decided to find out. It is a top [...]

Getting Your Membership Career Sorted in 2019

2019-01-15T15:14:16+01:00Tuesday, 15 January, 2019|Categories: Advice & Tips, Memberwise, Message from MemberWise|

By Kerrie Fuller Associate Director of Engagement MemberWise Network January is a great time to create your goals for the year when it comes to your work and career. Here are the top ten ideas on how to manage your membership career effectively in 2019: 1) Look for opportunities in your current role Think about [...]

Video to engage your members: 2019 trends

2019-03-21T21:35:57+01:00Friday, 14 December, 2018|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Nathan Coyne, Director Senate Media As we head into 2019, membership organisations are realising the important role of visual content - and especially video - in engaging their members. 75% of member organisations expect to make greater use of images, illustrations and videos over the next year, according to the latest Digital [...]