Shared by practitioners = professionals working within the membership/association sector.

4 ways for member organisations to streamline their cash flow

2017-12-18T09:04:33+00:00 Monday, 18 December, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Paula Downey Jones, Chief Financial Officer SmartDebit   Late payments are a popular topic nowadays, with businesses, politicians and the media discussing its impact. Undeniably, it affects both individual businesses and the country’s economy. A recent survey by Zurich Insurance claimed that SMEs are owed a total of £44.6 billion in late [...]

Understanding Membership Retention

2017-12-14T12:53:56+00:00 Thursday, 14 December, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Mike Staines, Managing Director HUB For membership organisations, membership acquisition and retention is always going to be central to business operations. Organisations work incredibly hard to acquire members, be they businesses or individuals through word of mouth or reputation, or outbound marketing. So what happens when it comes round to annual renewals [...]

7 Steps to getting 700% more membership enquiries

2017-12-05T15:59:09+00:00 Tuesday, 5 December, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Ned Wells, CEO Zanzi Digital     Recent data from a ‘Think with Google’ study (download the PDF here) reveals that 4 in 10 people access the internet on a smart phone only. On top of that, they stay on their device for a considerable length of time — up to 3 hours [...]

Technology for Membership Bodies – Joining up the dots…

2017-12-07T13:43:36+00:00 Friday, 1 December, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

  By Guest Blogger: Peter Johnson, Technical Director Unified Digital Solutions   During the 20 years of being Technical Director at Unified Digital Solutions I’ve come across some quite technically challenging and complex system integration projects that’s led to a lot of head scratching and drumming of fingers. How I love it! For many Memberships [...]

No Secure Socket Layer? There Could Be Potential Trouble Ahead!

2017-10-17T14:05:17+00:00 Wednesday, 27 September, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

  By Guest Blogger: Ned Wells, CEO Zanzi Digital   How secure is your website? Google is getting increasingly serious about website security. For a few years now they have been gradually making it more attractive for websites to have an ‘SSL certificate’, which makes the transfer of data between a website and a person’s [...]

Building a better membership experience: the benefits of working together

2017-10-17T14:05:05+00:00 Wednesday, 27 September, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|

  By Guest Blogger: Emma Thompson, Director Ashridge Communications Co-creation is relatively commonplace in the commercial sector. Take LEGO as a familiar example: LEGO Ideas invites fans to submit their designs for new models.  Community users vote and give feedback, and once a target number of votes is reached, LEGO reviews the design. If a [...]

How to improve member retention

2017-10-17T14:04:56+00:00 Thursday, 21 September, 2017|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|

By Guest Blogger: Christine Hassall, Marketing Executive Senior Internet   Associations often spend valuable time and resources trying to persuade industry professionals to become members of their organisation. Existing member engagement is the association sector’s key goal in 2017.  As a web agency who guides these organisations through every step of web development, from the initial [...]

Are we going policy mad? Let’s get real!

2017-10-17T14:04:46+00:00 Wednesday, 20 September, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

Guest blog by Andrew Chamberlain, Consort Strategy Does your association suffer from policy clutter? One of the perennial headaches that is shared amongst association staff is that of creating and maintaining excessive operating policies. Colleagues invest a great deal of time and energy in designing and enforcing workplace policies, but often they prove to be utterly [...]

GDPR – Repermissioning Member Data: A Rock and a Hard place?

2017-10-17T14:03:54+00:00 Friday, 28 July, 2017|Categories: Advice & Tips, Best practice sharing, Memberwise|

Guest blog by:Paul Dawson-Hart, Member360 Over the last few months my advice on this tricky topic has been to adopt a ‘wait and see’ approach and avoid any irreversible action until the ICO releases final guidance on consent - scheduled for the end of July 2017.  Actions that is, such as Weatherspoon’s decision to delete [...]

How to build your organisation’s CRM requirements list

2017-10-17T14:03:08+00:00 Tuesday, 4 July, 2017|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Marc Thevenin International Business Development Manager at EUDONET One of the most common mistakes I have been encountering for the past 25 years working with membership organisations on CRM projects is the inclination of certain managers to underestimate the crucial step of building a clear requirements list. Although this needs to be [...]