Shared by practitioners = professionals working within the membership/association sector.

Confused? – 146 ways to post your membership mailing – help is at hand

2018-09-25T11:22:48+00:00Tuesday, 25 September, 2018|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Julie Ray, Client Services Director Advanced Direct Mail   Postage is one of the single biggest costs for any membership mailing. There are a staggering 146 different ways you can post a letter and so understanding the various options takes a lot of time and patience. We’ve compiled a list of 4 [...]

Memberships in an Era of Digital Transformation

2018-09-13T14:45:55+00:00Thursday, 13 September, 2018|Categories: Advice & Tips, Best practice sharing, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Natalie Eastwood - VP, Subscription Retail & Digital Services, Europe MPP Global Digital transformation might sound like the kind of buzzword you hear at conferences and see in industry newsletters, but it’s much more significant than that. The best way to think about it would be to make it more of a [...]

Member Value Mismatch: Making Sure Membership is Worth the Cost – Part Two

2018-08-21T10:04:21+00:00Tuesday, 28 August, 2018|Categories: Advice & Tips, Best practice sharing, Member Value, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Tom Walters, Consultant Cantarus Key Definitions from the Member Value 2025 Project Handbook Perceived Member Value: The value existing members feel they receive from access to benefits and services of membership and/or being able to participate. Actual Member Value: The value an existing member actually receives from membership. We hope you enjoyed [...]

Strategic Objective #1: Do not lose governance mojo

2018-08-22T15:32:01+00:00Wednesday, 22 August, 2018|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Andrew Chamberlain, Managing Director Consort Strategy   One of my clients has recently lost its governance mojo, and what is ordinarily an enduring and industrious relationship between the Board and the Executive has faltered because of misunderstandings around the strategic plan. The association is led by a confident and capable CEO: he’s [...]

Why engaging today’s youth will secure tomorrow’s membership

2018-08-22T14:58:45+00:00Wednesday, 22 August, 2018|Categories: Advice & Tips, Best practice sharing, Member Engagement, MemberWise Recognised Supplier|

By Guest Blogger: Carl Grieves, Managing Director Silverbear As someone who is responsible for managing and growing a business built on developing and providing Customer Relationship Management (CRM) software to membership organisations, I’m able to spot trends, patterns and potential issues impacting on this sector as and when they arise. It is from this vantage [...]

Member Value Mismatch: Making Sure Membership is Worth the Cost – Part One

2018-08-21T09:41:58+00:00Tuesday, 21 August, 2018|Categories: Advice & Tips, Best practice sharing, Member Value, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Tom Walters, Consultant Cantarus Key Definitions from the Member Value 2025 Project Handbook Perceived Member Value: The value existing members feel they receive from access to benefits and services of membership and/or being able to participate. Actual Member Value: The value an existing member actually receives from membership. There are a huge [...]

Member Value (#MV2025) – 22 reasons why we’ve not focused on it until now!

2018-08-02T12:13:27+00:00Thursday, 2 August, 2018|Categories: Advice & Tips, Best practice sharing, Member Value|

  Author: Richard Gott, MemberWise Network Founder & Chair   The current membership climate is challenging and many organisations are increasing their perceived and actual member value via a range of member benefit-focused development projects. However, an increased focus is required on the topic of member value, particularly with the observed mismatch (outlined in my [...]

You’re spending almost the entire year on preparing for your annual conference, but do you pay enough attention to repurposing content?

2018-07-26T12:24:22+00:00Thursday, 26 July, 2018|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Carsten Pleiser, Business Development UK Blue Sky eLearn We all agree, it takes a lot to deliver an amazing event: Finding speakers, planning workshops & creating content that inspires and educates. But too often the speakers present, the spoken words vanish into the air, the audience applause, everyone leaves and the content [...]

Changes to the law on Trustee disqualifications – Action needed now!

2018-07-24T16:10:16+00:00Tuesday, 24 July, 2018|Categories: Advice & Tips, Best practice sharing, MemberWise Recognised Supplier|

By Guest Blogger: Susie Kay The Professionalism Group & MemberWise Ambassador (Governance) Another important deadline is imminent.  Changes to the law on trustee automatic disqualifications will come into force on 1st August 2018. Charities have less than two weeks until the disqualification provision of The Charities (Protection and Social Investments) Act 2016 takes effect. Since [...]

Deliver real value to your members – understand why they joined

2018-07-16T13:47:45+00:00Sunday, 15 July, 2018|Categories: Advice & Tips, Best practice sharing, Member Engagement, Memberwise, MemberWise Recognised Supplier|

By Guest Blogger: Steve Shiels, Head of Operations Protech At the risk of stating the obvious, how can you deliver value to your members if you don’t understand why they joined your membership organisation or association in the first place? Making sure that you deliver value, consistently and sustainably to  members is crucial for all [...]