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SUMMARY:Membership Solutions Day
DESCRIPTION:Data-driven Decisions: Turning Data Insight into Action for Growth\, Retention and Engagement \nRegister
URL:https://memberwise.org.uk/event/membership-solutions-day/
LOCATION:Novotel London West Hotel\, Hammersmith International Ctre\, 1 Shortlands\, Hammersmith\, London\, London\, W6 8DR\, United Kingdom
CATEGORIES:National Conference
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UID:10000140-1781607600-1781611200@memberwise.org.uk
SUMMARY:Digital Excellence Report 2026/27: Mobile Apps That Members Actually Use: Sector Benchmarks and What to Build Next (with RD Mobile)
DESCRIPTION:Mobile apps for membership bodies have entered a new phase. Members aren’t asking for shrunken-down websites. They want focused\, high-utility tools for events\, self-service and community. The Digital Excellence 2026/27 data confirms it. Event functionality\, surveys and community features are climbing\, while news/blogs (-16%) and eLearning/CPD (-18%) are falling away fast. So where should your investment go next? \nIn this session\, we unpack fresh findings from the Digital Excellence 2026/27 Report\, a statistically significant study of circa 480 membership and association professionals\, and turn them into practical decisions you can take back to your team and board this week. \nWalk away with: \n\nA clear benchmark of where your mobile offering sits versus the sector (52% now have an app\, is yours pulling its weight?)\nOur Mobile App Benchmarking Scorecard\, a one-page tool to score your app against sector data\, share with your team\, and use as a planning prompt\nAn understanding of why traditional content is declining and interactive features are rising\nA view on the emerging “365 value app” model and how leaders are using it to attract younger members\nData and talking points you can drop straight into internal business cases for investment\, refinement\, or even retiring an underperforming app\nA clearer sense of what to prioritise\, and just as importantly\, what to stop doing\n\nLearning objectives \n\nBenchmark your app adoption and feature mix against the wider sector\nIdentify which features are gaining traction and which are losing relevance\nPosition mobile within your wider digital engagement and retention strategy\nBuild a realistic\, member-led roadmap for year-round mobile value\n\nThe full Digital Excellence 2026/27 Report is available at: https://memberwise.org.uk/dx/ \nSpeaker: Richard Gott\, Founder & Chair\, MemberWise Network \nRegister
URL:https://memberwise.org.uk/event/digital-excellence-report-2026-27-mobile-matters-re-thinking-the-member-app-experience/
CATEGORIES:Webcast
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