The MemberWise Network was launched back in 2008 and is the leading free network for association and membership professionals. Our 6,250 members enjoy access to a range to tools, resources, networking/learning opportunities. You can see how we have developed and what we have delivered in our impact statements below.
2019In 2019 our phrase was ‘Go Big or Go Home!’. It was aligned to a more sophisticated strategy of planned development and growth. We welcomed 1,850 new Membership and Association Professional Members (taking our total membership up to 6,250) and focused on a segmented approach to optimise new member acquisition/engagement.
We created more new resources including the Digital Excellence 2019 survey summary report and an exciting new series of MemberWise Verified Case Studies. We grow our popular programme of conferences and exhibitions by over 33% and facilitated 15 (+6) best practice seminars (attended by over 1,500 professionals). The network further increased capacity by welcoming James Roberts as the network’s new Associate Director of Development.
We strengthened our relationship with leading sector suppliers by offering more targeted promotional opportunities and grew our community of MemberWise Recognised Suppliers by 15%. Our online community, MemberWise Connect continued to go from strength to strength and this was further enhanced by developments to the MemberWise Network App.
2018In 2018 the MemberWise Network welcomed it’s 4,500th member and focused on helping membership organisations and associations to better communicate and provide member value. This activity culminated with the launch of the popular and co-curated resource, The Member Value 2025 Project, that also focused on exceeding next generation member rxpectations. This resource can be found on the Member Value & Engagement Hub.
The network increased delivery capacity via the recruitment of a new Associate Director for Member Engagement and an Associate Consultant that enabled the network scale-up activity and reach. As a result 9 free educational seminars and 2 national conferences (attracting over 1,000 membership/association professionals) were delivered and the network’s online community, MemberWise Connect welcomed its 3,000th subscriber.
We were proud to report that 97% of members who attended our network events return to the office and change/develop at least one member focused activity.
2017In 2017 we published our Digital Excellence 2017 research summary report – It highlighted member engagement as our key goal/challenge. In response we launched our Member Engagement Toolkit and the Member Engagement Hub (providing the sector with a structured approach to this critical area).
During the year we delivered 2 national conferences (MEMX and DigitalX) that attracted approximately 1,000 delegates. Over 100 expert speakers represented 90 high profile organisations including CAMRA, The National Trust, Royal Pharmacuetical Society, Caravan and Motorhome Club, CQI, YHA (England and Wales), Royal Society of Chemistry and 90+ other leading membership organisations and associations. 97% of delegates confirmed they would return to the office and change/develop at least one activity as a direct result of attending.
The network’s popular programme of educational workshops included 4 software selection seminars, 2 Lunch and Learns, 2 Member Engagement Seminars, the sector’s first GDPR seminar and 2 Social events at Home House London. These events were delivered free of charge thanks to the support of Silverbear, Cantarus, Fonteva, Kingston Smith, ASI Europe and Latcham Direct.
In 2017 we launched MemberWise Connect, the association sector’s ‘go to’ online professional community, which has achieved an incredible 1,300 conversations and is available free of charge thanks to our Online Communities Partner, Higher Logic.
2016In 2016 our network stepped up a gear. We conducted a full network rebrand and launched a new website in response to member demand. MemberWise Founder, Richard Gott, conducted a full restructure of the Relationship Management department at The Law Society and delivered a number of advisory projects for other leading membership organisations and associations. In July the network welcomed it’s 4,000th member and published high profile resources including, Harnessing the Web 2016 research summary report, How Associations Can Achieve Membership Growth and Increase Member Engagement via Events research summary report and the