The Elephant in the Room – Member Engagement 2017-04-16T13:44:44+00:00

Project Description

This inspirational presentation was delivered by Richard Gott (MemberWise Chair), Heather Forrester (Managing Director at Research by Design) and Kerrie Fuller (Member Engagement Lead at the Law Society/World Association of Girl Guides and Girl Scouts (WAGGGS).

In this groundbreaking presentation the speakers provide an overview of enabling effective member engagement, defining it, measuring it and effectively segmenting members.

This presentation was delivered at Harnessing the Web 2016.

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