And Why Mental Health Should Be A Year-Round Commitment for Membership Organisations

As we mark World Mental Health Day, membership organisations have a unique opportunity to champion mental health and make a lasting impact on their members’ lives. Mental health support should not be limited to a single day but should be a year-round initiative and a steadfast pledge to members.

1. Establish a Safe Space for Conversations

Create a supportive environment where members feel comfortable discussing mental health. This can be through dedicated forums, peer support groups, or confidential helplines. Encourage open dialogue about mental health challenges, sharing experiences, and offering a listening ear.

2. Educational Resources

Provide members with access to a wealth of educational resources on mental health. Webinars, articles, and expert-led sessions can help members better understand mental health issues, recognize symptoms, and learn coping strategies.

3. Mental Health Awareness Campaigns

Launch awareness campaigns to destigmatise mental health challenges. Highlight the importance of seeking help, offer resources, and share stories of resilience within your community. This can be an ongoing effort throughout the year, not just on World Mental Health Day.

4. Wellbeing Benefits

Consider offering wellbeing benefits as part of your membership package. This could include discounted access to mental health apps, counselling services, or wellness programs. Show members that you’re invested in their overall health and happiness.

5. Member Pledges

Encourage members to make a pledge to prioritise their mental health. Provide them with actionable steps they can take in their daily lives to support their mental wellbeing. This could include practising mindfulness, setting boundaries, or seeking professional help when needed.

6. Peer Support Networks

Foster peer support networks within your membership organisation. Members can connect with others facing similar challenges and provide invaluable emotional support. Consider organising regular meetups or virtual gatherings to strengthen these connections.

7. Training for Staff and Volunteers

Ensure that your staff and volunteers are trained to recognise signs of mental distress and equipped to offer support or guidance. Creating a culture of understanding and empathy starts from within.

8. Collaborate with Mental Health Experts

Partner with mental health experts or organisations to provide specialised guidance and support to your members. This collaboration can include workshops, seminars, or consultations.

9. Regular Check-Ins

Implement regular check-ins with members to gauge their mental health needs. Surveys or informal conversations can help you tailor your support initiatives effectively.

10. Advocate for Mental Health

As a collective voice, advocate for mental health at both local and national levels. Campaign for policies that prioritise mental wellbeing and work towards reducing the stigma associated with mental health challenges.

World Mental Health Day serves as a reminder that mental health matters every day of the year. By taking proactive steps and making a long-term commitment to supporting your members’ mental wellbeing, your membership organisation can contribute significantly to improving lives and fostering a caring community. Let’s prioritise mental health together, today and every day.

CJ Association Management is an established, specialist association management company providing support services tailored for the membership sector.



Emma Burley
Emma BurleyMarketing Director, CJ Association Management