In this presentation we hear from Amanda Medler (Trustee at the World Association of Girlguides and Girl Scounts - WAGGGS) who provides a frank overview of the implementation of the new membership database at Girlguiding UK and the challenges they faced along the journey. Amanda co-presents with Iain Pritchard, Partner, Adapta Consulting, who provided her [...]

The Future Of CRM & Tips for Successful Digital Transformation (Silverbear)
Richard Gott2016-10-13T06:56:16+01:00In this video Insight we interview Carl Grieves, Sales Director att leading CRM provider, Silverbear. Carl talks to us about the key challenges facing membership organisations and associations and how the network is working collaboratively to drive membership value and growth for client membership bodies. Harnessing the Web - The Future of CRM & Key [...]
Harnessing the Web Research Summary Report (2015)
Richard Gott2016-10-13T06:56:19+01:00In late 2014 we conducted a second survey of 229 membership organisations and associations to establish current and desired future usage of the web to drive membership value and grow.
The Perfect CRM – Is there such a thing?
Richard Gott2016-10-13T06:56:21+01:00This is a presentation Richard Gott delivered at CHASE 2011. The presentation was co-presented with the Charity Finance Directors' Group (Michael Dykes, Head of Membership and Information) and provides an overview of the key considerations when horizon searching for a new membership database/CRM. Although the presentation was delivered some years ago the key advice remains [...]
The Journey to CRM Implementation
Richard Gott2016-10-13T06:56:21+01:00In this MemberWise Insight we interview Investor Relations Society (IRS) Head of Membership and Marketing, Robert Dann, to find out more about his recent membership database/CRM implementation journey.