Creating lasting mutual value with measurable impact is a big bold ambition for many business leaders, we know this is a passion and a key driver for you as leaders of member organisations committed to making this a reality. This article looks at realising ambitions, getting concrete with actions and how to build the kind of capability that enables value creation.
Ambition with action
It’s all too easy to talk about value creation and impact using compelling statements, phrases and soundbites. However, all too often the soundbites lack substance, concrete actions and capability. Big ambition is an essential ingredient, but to bring it to life, it must also translate into action with clarity and direction on how to realise these ambitions and goals and make them doable.
Build substance and make great choices
When it comes to actually orchestrating and delivering the kind of value that brings about impact, it takes a whole lot more effort and substance to go beyond the compelling narrative.
Effective leadership and management practices are the cornerstone of realising and achieving ambitions and getting stuff done. Organisations that invest in building this capability and capacity can build this substance. They can also make the right choices and assign the right effort and energy to delivering on these value promises, in doing so they create a competitive edge.
Assign the right effort, create competitive edge
So what does this mean when it comes to demonstrating right effort and creating a competitive edge for you as discerning member organisations?
You have some pretty big and bold ambitions to attract and grow new members, provide compelling and engaging services to long standing committed members, and ultimately stand out as an organisation that demonstrates genuine value through your member offerings. These are significant ambitions that require the ability to make the right choices, focus on the right effort levels, with the right capabilities and capacity.
Leadership and Management Development as your competitive edge
Competitive edge is crucial to creating and orchestrating member value.
That’s why development programmes that build leadership and management capability are a key success factor to identifying and activating big ambitions.
Dynamic learning experiences with edge
This requires investment, focus and making the right choices regarding the kind of programs that develop leaders and managers who can achieve this.
These programs must equip leaders and managers with the right skills and behaviours to enable them to identify and navigate change, think strategically about growth opportunities and how to put people first to deliver them.
They need the kind of learning experiences, designed specifically to accommodate the needs of adults and their busy working lives, that focus on big ambitions, gritty challenges, and how to innovate service offerings and position themselves and their organisations for sustained success, value and impact.
Conclusion
Big ambitions can be made concrete and realised via great leaders and effective managers. Make the right choice in capability building programs and partners to create, orchestrate and deliver value and edge with lasting impact.
At Defy Expectations our big thinking and proven experiences with member organisation and association clients can enable you to exceed your big value ambitions and create your competitive edge. To learn more about us and how we’ve supported our clients via our high impact solutions and approaches, view our profile or reach out to us directly.
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