Chord are membership outbound calling specialists. We help membership organisations and associations increase their member acquisition, engagement and retention, using an integrated approach of telephone and email marketing.
Having personalised conversations with members at key points in their journey is vital if you want to build relationship, increase retention, and grow. We can work in partnership with you and become an extension of your team to ensure your members feel heard, valued and motivated to stay, supporting with:
- Member acquisition
- Unpaid member renewals
- Lapsed member win-backs
- Member upgrades
- Member onboarding and welcome calls
- Member touchpoint calls
- Member research and surveys
- Event support
- Lead generation / appointment making
- Qualification enrolments
- Data enhancement
- Mystery shopping
We can also support with General Data Protection Regulation (GDPR) and ePrivacy Regulation (ePR) compliance, including: regular data cleansing and Corporate / Telephone Preference Service (C/TPS) screening, channel preference confirmation and gaining consent for email opt-ins.
Find out more about our membership service offering, current clients and case studies using the links below:
Case Studies:
- Royal Statistical Society – Unpaid Member Renewals
- Royal Society of Biology – Unpaid Member Renewals
- Chartered Institute of Building Services Engineers – Unpaid Member Renewals
- Royal Society of Chemistry – Unpaid Member Renewals
- Chartered Governance Institute – Member Research
- Royal Statistical Society - Lapsed Member Research
- Royal College of Nursing – Member Welcome & Engagement Calls
- British Veterinary Association – Group Membership Acquisition
- Royal College of General Practitioners – Mystery Shopping
- Association of Optometrists – Transforming Data Quality & Member Intelligence
- Association of Corporate Treasurers – Boosting permission-based marketing
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