Driving Membership Engagement Through Targeted Marketing Communications (CIfA)

2016-10-13T06:56:19+01:00

In this Video Insight we interview Amanda Forster, Standards Promotion Manager, at the Chartered Institute for Archiologists (CIfA). Amanda introduces the key membership segments of this recently Chartered professional body and outlines how the organisation is taking a more segmented/targeted approach to member communications and marketing. Amanda outlines how the Institute is maximising/optimising this activity [...]

The Perfect Membership Scheme?

2016-10-18T13:46:24+01:00

This popular advice sheet (now in its fourth edition) explores popular and emerging membership scheme models. It has been downloaded 3,800 times in just two years! It identifies the critical components and makes clear recommendations that will help you to create, quality assure, or change your existing membership scheme to greatly improve membership value and [...]

HMRC List 3 – Potential Tax Relief of Up to 40% for Your Members!

2016-10-13T06:56:19+01:00

This guidance note provides a quick overview of the tax relief available to members of charitable membership organisations and associations that have gained tax relief approval (on membership subscription fees) from HMRC. It also provides details on how your organisation can apply. In short, if your organisation is charitable and  eligible to be listed on [...]

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