Membership Digital Transformation

Digital Marketing is a useful tool to reach out to new members, drive engagement and promote events. Pay-per-click (PPC) advertising, especially through platforms like Google Ads and Meta, can offer a quick way to reach a targeted audience. PPC is a complex subject and it is not a one-size-fits-all solution. Running a time-bound PPC [...]

No-one is busier than a busy Internal Auditor! During a round table meeting last week, we heard this phrase more than once. The small team of internal audit guests told us their role was to enhance and protect organisational value by providing risk-based and objective assurance, advice, and insight. In today’s complex landscape, the need for internal audit (IA) [...]

Businesses must continuously evaluate and adapt their strategies to stay relevant and competitive.  Digital transformation assessments help organisations review their progress and plan their future digital plans.  A critical question many leaders face is whether to conduct this assessment internally or seek an independent review. In this blog, we’ll explore the importance of digital [...]

Like never before, today membership organisations have a wealth of information at their fingertips. Collecting data in isolation though is not enough, you need to analyse and interpret it effectively to improve member retention. In this blog we will explore how data analytics can help you understand your members better, predict and prevent churn, [...]

In a sector where you're constantly asked to do more with less, your time is one of your most valuable assets. With an array of open AI tools available—many of which are free or low-cost—it’s never been easier to streamline tasks. But which tools are best suited to your specific needs, and how can [...]

It goes without saying that digital platforms are rapidly evolving. Many of us remember our early websites and may cringe at how they compare to today's versions. With the rise of mobile use, responsive design, and evolving web technologies, organisations must now keep their platforms modern and secure. However, this pace of change also [...]

It’s no secret—protecting and securing data is critical for all businesses, whether you're a small membership organisation or a large trade association, and this includes safeguarding your members' information. With cyber threats becoming increasingly sophisticated, many organisations are now turning to Security by Design (SbD) as a core part of their software development strategy. [...]

Introduction With the technological advances of recent times, Membership organisations face a set of new challenges but also opportunities when it comes to engaging with their members. Whether it’s a professional association, a non-for-profit, or a community-driven group, understanding member needs and designing personalised experiences can significantly enhance engagement and satisfaction. A Digital Strategy [...]