Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Discover Digital ‘How To’ Series – How to Use Marketing Automation for Your Members Onboarding

2024-10-18T11:16:22+01:00Friday, 18 October, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

The first interactions a new member has with your organisation are critical. A seamless, engaging onboarding experience can set the scene for their entire membership journey, ensuring they feel welcomed, informed, and connected from day one. Marketing automation is a powerful tool that allows membership organisations to deliver personalised, timely, and consistent communications throughout [...]

5 Psychological Drivers Behind Higher Member Retention

2024-10-18T09:19:21+01:00Friday, 18 October, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Retaining engaged and loyal members remains a persistent challenge for many membership organisations. While tangible benefits play a crucial role, understanding the psychology behind member retention is the true game-changer. In this blog, we’ll explore five powerful psychological drivers behind member retention and keeping them committed to your organisation.  1. The Peak-End Rule  The [...]

The pursuit of value – Great leadership and management development as your competitive edge

2024-10-11T10:06:45+01:00Friday, 11 October, 2024|Categories: Membership Leadership & Governance, MemberWise Recognised Supplier|

Creating lasting mutual value with measurable impact is a big bold ambition for many business leaders, we know this is a passion and a key driver for you as leaders of member organisations committed to making this a reality. This article looks at realising ambitions, getting concrete with actions and how to build the [...]

How to Create a Value Proposition That Truly Resonates With Members

2024-10-10T14:57:58+01:00Thursday, 10 October, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Overview Membership organisations must offer more than just basic benefits to attract and retain members. A compelling value proposition is the key to standing out and resonating with your target audience. This blog explores the essential steps to craft a membership value proposition that speaks directly to your members' needs, leverages your unique strengths, [...]

Discover Digital ‘How To’ Series – How to Leverage Data Analytics to Boost Retention for Your Membership Organisation

2024-10-08T13:01:57+01:00Tuesday, 8 October, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Like never before, today membership organisations have a wealth of information at their fingertips. Collecting data in isolation though is not enough, you need to analyse and interpret it effectively to improve member retention. In this blog we will explore how data analytics can help you understand your members better, predict and prevent churn, [...]

Which AI Tools and Prompts can Save You Time in Your Membership Role?

2024-10-01T11:14:52+01:00Tuesday, 1 October, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

In a sector where you're constantly asked to do more with less, your time is one of your most valuable assets. With an array of open AI tools available—many of which are free or low-cost—it’s never been easier to streamline tasks. But which tools are best suited to your specific needs, and how can [...]

Embracing the Transformative Potential of Accessible Websites

2024-09-30T14:32:54+01:00Monday, 30 September, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

It goes without saying that digital platforms are rapidly evolving. Many of us remember our early websites and may cringe at how they compare to today's versions. With the rise of mobile use, responsive design, and evolving web technologies, organisations must now keep their platforms modern and secure. However, this pace of change also [...]

What is Security by Design, and what are the benefits for Membership Organisations?

2024-09-26T20:39:07+01:00Thursday, 26 September, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

It’s no secret—protecting and securing data is critical for all businesses, whether you're a small membership organisation or a large trade association, and this includes safeguarding your members' information. With cyber threats becoming increasingly sophisticated, many organisations are now turning to Security by Design (SbD) as a core part of their software development strategy. [...]

Discover Digital ‘How To’ Series – How to Use Content Strategy to Drive Member Engagement

2024-09-26T09:47:29+01:00Thursday, 26 September, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Engaging with members is essential for promoting loyalty and long-term relationships. A well-defined content strategy will allow your organisation to deliver personalised and consistent messaging that speaks directly to your members. This article will walk you through the steps to develop, maintain and continuously optimise a Content Strategy that drives meaningful member engagement. 1. [...]

Skibidi dob dob…what now? Bridging the Gap Between Your Team and Your Audience

2024-09-23T20:06:02+01:00Monday, 23 September, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Ever caught yourself saying "skibidi dob dob" and then realising, wait, that's not even a thing? Or perhaps you've come across terms like "yeet," "finsta," or "no cap," and felt a wave of confusion? You're not alone! Language evolves rapidly, and keeping up with the latest slang can feel like chasing a TikTok trend. [...]

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