Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Discover Digital ‘How To’ Series – How to Use Content Strategy to Drive Member Engagement

2024-09-26T09:47:29+01:00Thursday, 26 September, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Engaging with members is essential for promoting loyalty and long-term relationships. A well-defined content strategy will allow your organisation to deliver personalised and consistent messaging that speaks directly to your members. This article will walk you through the steps to develop, maintain and continuously optimise a Content Strategy that drives meaningful member engagement. 1. [...]

Skibidi dob dob…what now? Bridging the Gap Between Your Team and Your Audience

2024-09-23T20:06:02+01:00Monday, 23 September, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Ever caught yourself saying "skibidi dob dob" and then realising, wait, that's not even a thing? Or perhaps you've come across terms like "yeet," "finsta," or "no cap," and felt a wave of confusion? You're not alone! Language evolves rapidly, and keeping up with the latest slang can feel like chasing a TikTok trend. [...]

Discover Digital ‘How To’ Series – How to Run a Member Persona Workshop

2024-09-19T11:03:06+01:00Thursday, 19 September, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Introduction With the technological advances of recent times, Membership organisations face a set of new challenges but also opportunities when it comes to engaging with their members. Whether it’s a professional association, a non-for-profit, or a community-driven group, understanding member needs and designing personalised experiences can significantly enhance engagement and satisfaction. A Digital Strategy [...]

I-know-you-know-I-know

2024-09-11T19:47:15+01:00Wednesday, 11 September, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Ask a question : Knock, knock AI Virtual Assistant : Whose there? Ask a question : Aldo AI Virtual Assistant : Aldo anything for you ….. Conversational search, or ‘ask a question’, transforms search into a more natural and interactive experience thanks to AI. Instead of relying on keywords, users can ask questions in [...]

How AI Can be used to Prevent Churn in Membership Organisations

2024-09-08T11:10:50+01:00Sunday, 8 September, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Overview There is huge potential for membership organisations to leverage AI and machine learning to predict and prevent member churn. By analysing member data and behaviour patterns, organisations can identify at-risk members and implement targeted retention strategies. This post explores how AI enhances member engagement and retention, focusing on predictive analytics, personalised experiences, and [...]

How to Create High-Value Education Content for Your Members

2024-09-04T15:34:28+01:00Wednesday, 4 September, 2024|Categories: Member Value, MemberWise Recognised Supplier|

Supercharge Member Engagement: 5 Strategies for High-Impact Education Craft Content That Clicks for Your Members   The members your association supports want to learn and improve their professional career development. However, they are likely overwhelmed by information and demands on their time. They need training that captures their attention and delivers real value. Crafting [...]

Leveraging Partnerships for Member Retention & Acquisition

2024-08-28T09:22:12+01:00Wednesday, 28 August, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Membership organisations are turning to strategic partnerships to boost member engagement and retention. By collaborating with complementary businesses and service providers, organisations can expand their value proposition and offer unique benefits and value-added services for members. Elevating Member Engagement Through Strategic Partnerships Membership organisations are always seeking innovative ways to enhance their value proposition [...]

5 marketing emails you should be sending

2024-08-14T09:24:20+01:00Wednesday, 14 August, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

There continues to be a lot of discussion on the impact of Artificial Intelligence on membership management. However, this year’s MemberWise digital excellence reported that  “a large number of membership bodies are yet to automate basic systems, processes and tasks”. It therefore seems that many membership bodies are still not making use of the [...]

Gamification: Making Member Engagement More Rewarding

2024-08-12T12:31:48+01:00Monday, 12 August, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Ever feel like your membership engagement could use a boost? Well you’re not alone. The Memberwise Digital Excellence (2024) Report revealed that enhancing engagement is a priority for many membership organisations today. That’s because we live in a world of rich digital experiences.  With countless options available to the modern consumer, engagement is a [...]

Association insights – a cornerstone of thriving membership associations

2024-08-06T17:45:34+01:00Tuesday, 6 August, 2024|Categories: Member Data, MemberWise Recognised Supplier|

In the fast-evolving landscape of membership associations, the ability to adapt and grow is paramount. Central to this adaptability is the use of data, research and insights. For any membership association aiming to serve its members effectively, remain relevant, and sustain long-term growth, research isn't just beneficial—it's essential.  Looking inwards  Research provides the tools [...]

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