Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Member Value Mismatch: Making Sure Membership is Worth the Cost Part 1

2020-02-19T09:08:43+00:00Tuesday, 21 August, 2018|Categories: MemberWise Recognised Supplier, Member Value|

By Guest Blogger: Tom Walters, Consultant Cantarus Key Definitions from the Member Value 2025 Project Handbook Perceived Member Value: The value existing members feel they receive from access to benefits and services of membership and/or being able to participate. Actual Member Value: The value an existing member actually receives from membership. There are a huge [...]

You’re spending your time preparing for your annual conference, but do you pay enough attention to repurposing content?

2020-02-19T09:09:27+00:00Thursday, 26 July, 2018|Categories: MemberWise Recognised Supplier, Member CPD/Learning|

By Guest Blogger: Carsten Pleiser, Business Development UK Blue Sky eLearn We all agree, it takes a lot to deliver an amazing event: Finding speakers, planning workshops & creating content that inspires and educates. But too often the speakers present, the spoken words vanish into the air, the audience applause, everyone leaves and the content [...]

Deliver real value to your members: understand why they joined

2020-02-19T09:10:10+00:00Sunday, 15 July, 2018|Categories: MemberWise Recognised Supplier, Member Value|

By Guest Blogger: Steve Shiels, Head of Operations Protech At the risk of stating the obvious, how can you deliver value to your members if you don’t understand why they joined your membership organisation or association in the first place? Making sure that you deliver value, consistently and sustainably to  members is crucial for all [...]

Top Tips For Engaging Members & Managing Elections

2020-10-29T09:42:29+00:00Tuesday, 10 July, 2018|Categories: MemberWise Recognised Supplier, Membership Leadership & Governance|

By Guest Blogger: Alex Lonie Electoral Reform Services As leaders of membership organisations, you are focused on growing your membership and engaging members. Of course, the two goals go hand-in-hand as you are unlikely to succeed with the growth agenda if you do not engage with members effectively. You will want to maximise engagement at [...]

How moving membership renewal online makes membership management easy

2021-12-17T15:08:41+00:00Tuesday, 5 June, 2018|Categories: MemberWise Recognised Supplier, Membership Finance|

By Guest Blogger Laura Button, Marketing Account Manager Spindogs     Digital membership renewal makes life easier for associations and members Membership renewal looms over every club or association on an annual basis. Talk to any membership leader and they’ll tell you they are always looking for new ideas to make the renewal process easier [...]

Top Tips for member organisations’ marketing Part 2

2021-06-11T13:52:56+01:00Tuesday, 8 May, 2018|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

  By Guest Blogger: Richard Broughton, Director The MTM Agency Welcome back to our rundown of top tips for tackling the marketing challenges faced by member-based organisations. If you haven’t already, check out part 1, where we explore the 1) value of knowing your purpose, 2) understanding the different stages of engagement, and 3)maximising your [...]

Membership bodies are sitting on a digital gold mine

2020-10-29T09:41:33+00:00Wednesday, 2 May, 2018|Categories: MemberWise Recognised Supplier, Member CPD/Learning|

By Guest Blogger: Russell Ward Co-Founder of Meta Capability Membership bodies are sitting on a digital gold mine, their Professional Framework and content, but are not using it to their advantage to engage and grow membership. I am relatively new to the Membership world having spent all my life in the Corporate sector working with [...]

The MTM Agency’s Top Tips for member organisations’ marketing Part 1

2021-06-11T13:52:56+01:00Monday, 30 April, 2018|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

  By Guest Blogger: Richard Broughton, Director The MTM Agency The marketing challenges faced by member-based organisations are in many ways unique, with specific opportunities and threats. However, in other ways, their route to growth and prosperity is consistent with the strategies exercised by commercial entities selling a traditional product or service. In the case [...]

Membership Data: the key to unlocking better member engagement

2020-02-19T09:14:45+00:00Monday, 23 April, 2018|Categories: MemberWise Recognised Supplier, Member Data|

  By Guest Blogger: Amanda Woollaston, Head of Marketing Latcham Direct Attracting potential new members, retaining existing ones and engaging with individuals, at whatever stage they find themselves within the membership lifecycle, is a perennial issue for membership organisations. All membership organisations want to get better at member engagement and through careful planning, working with [...]

Member Value: Understand what matters to your members, not what you think matters to them

2020-02-19T09:18:36+00:00Tuesday, 27 March, 2018|Categories: MemberWise Recognised Supplier, Member Value|

By Guest Blogger: Jenny Parsons, COO ProTech   According to  membership professionals  surveyed for the MemberWise Digital Excellence (2017/18) - The Report , the perception of member value has not kept pace with rising membership levels and member engagement. This is a serious issue for membership organisations and associations, especially as 2025 approaches. 2025 is [...]

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