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Digital Strategies to Foster Inclusive Member Engagement: Cultivating Connections in the Digital Age

2024-05-12T20:23:33+01:00Sunday, 12 May, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

In today's interconnected world, where digital platforms have become ubiquitous, organisations must harness the power of technology to foster meaningful engagement with all members, regardless of their backgrounds or identities. Whether you're running a community organisation, a professional association, or a business, prioritising digital engagement strategies can significantly enhance member satisfaction, retention, and overall [...]

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Audience research: a priority for planning and membership growth

2024-05-08T10:50:20+01:00Tuesday, 7 May, 2024|Categories: Membership Strategy, MemberWise Recognised Supplier|

We know that properly informing proposed strategies and tactics for membership growth requires a high level of audience research. When we fully understand our existing audience, it allows us to effectively target like-minded individuals, equalling a higher new member conversion rate. But what are some of the best ways to accomplish this?  We recommend [...]

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Is it Time to Rethink the Member Experience Beyond Websites?

2024-05-06T18:23:47+01:00Monday, 6 May, 2024|Categories: Member Engagement & Retention|

In the constantly evolving realm of digital experience, one pressing question emerges: Are we clinging to outdated paradigms in our approach to designing member experiences? Let's acknowledge it: website design and publishing technology have seen mostly incremental improvements over the past two decades, and these advances have contributed to user experiences that provide value [...]

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Retention, Engagement, Growth: How the 3 Pillars of Membership Organisations Can be Supported by a Strong Digital Presence

2024-05-03T08:51:33+01:00Friday, 3 May, 2024|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|

In today's digital landscape, membership organisations face a constant battle: retaining existing members, keeping them engaged, and attracting new ones. A strong online presence is crucial for success, but how do you navigate the ever-changing digital landscape? This article explores the three pillars of success for membership organisations – retention, engagement, and growth – [...]

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Steps to digital success: Data-driven ways to boost membership retention

2024-05-02T11:37:27+01:00Thursday, 2 May, 2024|Categories: Member Data, MemberWise Recognised Supplier|

In today's fast-paced digital world, UK-based membership organisations face the challenge of retaining members and staying relevant within their industries. However, by harnessing the power of data-driven strategies, these organisations can not only overcome digital challenges but also thrive and grow. In this article, we delve into some exciting tactics that can help boost [...]

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Harness member data to improve acquisition and retention

2024-05-01T17:12:27+01:00Wednesday, 1 May, 2024|Categories: Member Data, MemberWise Recognised Supplier|

When it comes to member experience, organisations often share two core challenges. They don’t know what their members expect or need, and they don’t know how to measure if they’re delivering on those needs. This doesn’t need to drain your resources, but done well, it will move the dial on your member value, acquisition [...]

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Brand partnerships explained

2024-05-01T10:35:46+01:00Wednesday, 1 May, 2024|Categories: Membership Strategy, MemberWise Recognised Supplier|

It’s more important than ever for membership organisations to provide real value for money to their paying subscribers – and brand partnerships are key to achieving this. Forming brand partnerships – where you team up with complementary brands to provide access to products or services beyond the core offering of your organisation – is [...]

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The Future of Member Engagement: AI Integrations in Mobile Apps

2024-04-30T09:18:40+01:00Tuesday, 30 April, 2024|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

With the integration of Artificial Intelligence (AI) in mobile apps, apps are becoming more personalised and user-centric than ever. Apps incorporating advanced AI features outperformed the app market in 2023, with an impressive 11% year-on-year growth. Apps like Duolingo and Expedia have set the benchmarks for leveraging AI to enhance user experiences, but what [...]

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How a mentoring program can help you to recruit and retain members

2024-04-26T11:56:17+01:00Friday, 26 April, 2024|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

An effective mentoring program could prove to be an important benefit to both existing and prospective members. Mentoring provides the critical edge that can mark the difference between career success and failure. Implementing a mentoring program for members can have benefits for both the members and the organisations who run them. Let’s look at [...]

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8 steps to prepare your membership body for a successful digital transformation journey

2024-04-25T10:07:04+01:00Thursday, 25 April, 2024|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|

In today's landscape, digital transformation isn't an option, it's a necessity. But rushing headlong into a necessarily complex process can lead to costly detours, frustrating dead ends and unsatisfactory results. Before embarking on a transformative journey, all organisations must prepare themselves, like explorers mapping a challenging terrain, to maximise their chances of success. Here, [...]

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