Membership Digital Transformation

As a membership organisation you are constantly striving to increase value for your members. You want to grow your membership base as well as retaining the members you already have, so you can keep on offering a deep and rich source of benefit to everyone involved. Achieving these goals requires an in-depth understanding of [...]

Embarking on a website rebuild or redesign journey is an exciting prospect. It's like renovating your digital home, breathing new life into your online presence and potentially unlocking a higher level of engagement and conversion. But before the bulldozers of code and creativity arrive, a crucial step lies ahead: crafting a clear and informative [...]

As membership organisations embrace digital, and the positive impact this can have on their business, there are various challenges to overcome. Building a new site or updating an existing one comes with huge benefits to your organisation, but ensuring the project runs smoothly and ultimately delivers isn’t always as easy as it should be. [...]

Technology is an important part of how membership organisations and associations work. It can simplify membership management and improve member engagement through personalised experiences.  In this article, we’ll be discussing how toxic technology is holding back membership organisations. What is Legacy Technology? Technology that isn’t fit for purpose, is non-compliant, hard to integrate with, [...]

The MemberWise Digital Excellence Report was published in October this year and gave a unique snapshot of the current and emerging digital trends in the sector. As a technology partner to several membership bodies, we love taking a dive into the industry and finding out what makes membership professionals tick and what is holding [...]

In today's digital world, membership organisations must provide reliable, fast, and secure online services to meet member expectations. Your website, membership management, CRM, analytics, and e-learning platforms must be resilient, scalable, and always available. Building and managing your own infrastructure requires large upfront investments, ongoing maintenance, hardware procurement and upgrades. You can avoid these [...]

MemberWise has published its latest Digital Excellence Report 2023/24 (DigX 23/24) detailing the membership and association sector's progress in developing focused strategies for digital tools and services. The report is based on an industry-wide survey conducted by MemberWise in summer 2023 which received 807 responses from membership professionals working in over 600 organisations. A [...]

Creating an engaging and rewarding user experience is critical in a world increasingly dominated by digital interactions. This is especially true for membership websites looking to maintain and grow their user base. One method that has gained traction in recent years is "gamification." Gamification uses game-like elements and principles in non-game contexts to motivate [...]

The highly anticipated MemberWise Digital Excellence Report 2023/24 was published earlier this week and once again provided an insightful delve into the current landscape of the membership sector. There were a lot of findings to take away from the report, with 32 pages of statistics, recommendations and industry insights to absorb. It was great [...]