Membership Digital Transformation

In the current climate, there is a big push for increased digitalisation. Teams are expected to do more with fewer resources, challenging Membership organisations globally to adapt quickly to the new norm to meet their overall goals and members' expectations. In this article, we share with you approaches that other leading Membership organisations are [...]

The examination marking process presents several operational challenges, particularly for professional membership bodies who still mark physical papers or use spreadsheets to keep on top of all the papers out for marking. Whether it’s to achieve accreditation or for their continued professional development (CPD), your assessments are an important part of your offering to [...]

Legacy content management systems (CMS) can be a major obstacle for membership organisations that want to improve their online presence. These systems are often outdated, difficult to use, and lack the features and functionality that modern organisations need. Migrating to a new CMS can be a daunting task, but it is essential for organisations [...]

As someone who’s worked in learning technology since 2016, I’m very familiar with the challenge many membership organisations face of keeping up with the latest market developments in the space. User demands continue to evolve, and learners expect more and more from the learning platforms they use. It’s also a really exciting time in [...]

Did you know that, on average, 31% of an organisation's technology is comprised of legacy systems? A legacy system is a piece of software or application built on outdated technology that remains vital to a business's core functions. While these systems may serve their purpose, they often lack the agility and user-friendliness needed to [...]

The digital world is at the forefront of most businesses. Digital plays a role in a brand’s growth and those who don’t keep up will ultimately be left behind. But, acknowledging the need to evolve with digital and doing it are two different things. Certain sectors face more challenges than others when embracing digital [...]

Introduction In today's digital age, membership organisations and charities face unique challenges in reaching and engaging their target audience. Limited budgets and resources often make it difficult to compete for attention in a crowded landscape. Pay-Per-Click (PPC) advertising presents a powerful tool that can help organisations overcome these obstacles and increase their impact. In [...]

There is a newcomer to the social media scene that has the potential to revolutionise the way membership organisations engage with their audience and industry peers. Threads, the new social media platform introduced by Meta, holds exciting promise for membership organisations and associations seeking to foster meaningful connections, spark topical discussions, and truly tap [...]

There is so much AI content everywhere I look! As a member-based organisation, do we still need to be discussing how to harness AI for everything from boosting member engagement to automation? Well, yes. Only 12% are using AI at a maturity level that achieves a strong competitive advantage. Accenture When only 12% are using AI [...]

Understanding the advantages of 'managed software as a service' (MSaaS) and 'software as a service' (SaaS) is essential for membership associations seeking tailored technology solutions. While the terms 'MSaaS' and 'SaaS' may initially seem similar, it is crucial to understand their distinctions to make informed decisions when seeking tailored technology solutions. 'SaaS', or software [...]