MemberWise Recognised Supplier

Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Digital marketing strategies to retain your audience

2023-07-23T11:25:36+01:00Wednesday, 19 July, 2023|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Retaining members is cheaper and easier than finding new ones. Better yet, doing it well generates word-of-mouth, brings your brand to new audiences and convinces others to take the next step. But how do you retain those members and turn them into repeat purchasers and brand advocates? Email marketing Despite rapid development and change [...]

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The Importance of Digital Transformation in Membership Organisations

2023-07-17T11:09:43+01:00Sunday, 16 July, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

The digital world is at the forefront of most businesses. Digital plays a role in a brand’s growth and those who don’t keep up will ultimately be left behind. But, acknowledging the need to evolve with digital and doing it are two different things. Certain sectors face more challenges than others when embracing digital [...]

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Maximising Impact: How Pay Per Click can Benefit Membership Organisations

2023-07-11T08:35:47+01:00Tuesday, 11 July, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Introduction In today's digital age, membership organisations and charities face unique challenges in reaching and engaging their target audience. Limited budgets and resources often make it difficult to compete for attention in a crowded landscape. Pay-Per-Click (PPC) advertising presents a powerful tool that can help organisations overcome these obstacles and increase their impact. In [...]

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Move Over Twitter, There’s a New Kid on the Block

2023-07-10T12:25:22+01:00Monday, 10 July, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

There is a newcomer to the social media scene that has the potential to revolutionise the way membership organisations engage with their audience and industry peers. Threads, the new social media platform introduced by Meta, holds exciting promise for membership organisations and associations seeking to foster meaningful connections, spark topical discussions, and truly tap [...]

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From inbox to news app, am I right to think it’s BORING reading about Artificial Intelligence?

2023-07-06T18:52:51+01:00Thursday, 6 July, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

There is so much AI content everywhere I look! As a member-based organisation, do we still need to be discussing how to harness AI for everything from boosting member engagement to automation? Well, yes. Only 12% are using AI at a maturity level that achieves a strong competitive advantage. Accenture When only 12% are using AI [...]

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The key differences between ‘MSaaS’ (managed software as a service) and ‘SaaS’ (software as a service) products

2023-06-29T19:16:38+01:00Thursday, 29 June, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Understanding the advantages of 'managed software as a service' (MSaaS) and 'software as a service' (SaaS) is essential for membership associations seeking tailored technology solutions. While the terms 'MSaaS' and 'SaaS' may initially seem similar, it is crucial to understand their distinctions to make informed decisions when seeking tailored technology solutions. 'SaaS', or software [...]

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Unleashing the Potential of AI: How membership bodies in the UK can benefit

2023-06-26T16:27:13+01:00Monday, 26 June, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

The rapid advancement of AI technology presents big opportunities for membership bodies in the UK. By embracing AI, membership bodies can revolutionise their operations, enhance member experiences, and drive innovation in a number of different areas eg: 1. Streamlining Operations and Efficiency: Membership bodies often grapple with time-consuming administrative tasks, such as managing databases, [...]

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Why Are Membership Bodies Still Using Legacy Systems?

2023-06-21T11:40:03+01:00Wednesday, 21 June, 2023|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

A lot of industries still have legacy systems as part of their critical IT infrastructure, despite the many risks associated with them. The membership sector is no different. In fact, the 2021 MemberWise Digital Excellence Report showed that legacy association management systems were one of the factors that were holding organisations back. It also [...]

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Maximizing Membership Marketing: Why Summer Months Are Ideal for Database Analysis and Campaign Restructuring

2023-06-19T16:44:31+01:00Monday, 19 June, 2023|Categories: Member Data, MemberWise Recognised Supplier|

As the summer sun shines brightly, membership marketers should seize the opportunity to optimise their marketing strategies for the busy autumn season. The summer months provide a relatively slower period, allowing marketers to shift their focus inward and gain valuable insights from their existing database. By dedicating time to understand their audience better and [...]

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Five Ways to Grow Ad Sales to Offset Rising Publishing Costs

2023-06-19T16:08:42+01:00Monday, 19 June, 2023|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Your members value your publications - but what can you do when the cost of producing and delivering membership communications is spiralling out of hand? If the cost of delivering regular, engaging content to your membership is threatening the future of your publishing programme, you’re not alone. With print and postage prices rising year [...]

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