Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Harnessing the Power of the Generations

2021-05-10T20:51:29+01:00Tuesday, 11 May, 2021|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

There are currently five generations in the adult population: Traditionalists (born 1927 to 1946), Baby Boomers (born 1946 to 1964), Generation X (born 1965 to 1980), Millennials (born 1981 and 1996) and Generation Z (born 1997 to 2009). That’s five generations of adults working, volunteering, becoming members of societies and organisations and starting businesses.  We [...]

Boosting Acquisition and Retention with Member Personas

2021-05-13T14:26:36+01:00Monday, 10 May, 2021|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

How do you decide what content goes into your marketing material? How do you choose what to write in your emails? What’s the inspiration for your blogs? The best membership bodies don’t just pluck words out of the air. They use personas to help them understand personalities to construct relevant content that engages with [...]

Leading through the pandemic report findings – the good and the bad

2021-05-06T10:07:10+01:00Thursday, 6 May, 2021|Categories: Membership Leadership & Governance, MemberWise Recognised Supplier|

In our previous article - Leading through the pandemic – how leaders of membership organisations have met the challenge, we introduced you to our new report and the first two sections of the report. For anyone who hasn’t read this first article, we have just released a new report – Leading through the pandemic – how membership [...]

Are you taking unnecessary risk with your digital project rollout?

2021-05-05T08:08:04+01:00Wednesday, 5 May, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Balancing risk vs results is always a challenge but are you taking unnecessary risks when adopting new digital systems/processes? When planning a large investment for a new CRM or website, possibly one of the largest  investments your organisation has made in some time, you should have some peace of mind that it’s going to [...]

The two stages you should never skip when undertaking any digital transformation project

2021-04-20T11:21:01+01:00Tuesday, 20 April, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

The last 12 months have been a challenging time for the economy with the focus of most professional bodies needing to switch from growth to survival. But now, with the end of the pandemic hopefully in sight, our organisations have an opportunity to transform their digital services and help their members reignite their careers. [...]

These seven new membership comms trends are here to stay

2021-04-19T13:20:58+01:00Monday, 19 April, 2021|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

This year 186 membership organisations took part in Think’s Re:member research, making it the largest deep-dive into membership organisations’ communications strategies. The scale of response meant that we could produce two Re:member reports in 2021 – covering both the professional and consumer membership sectors. Over the long Easter weekend I immersed myself in both [...]

Leading through the pandemic – how leaders of membership organisations have met the challenge

2021-04-19T13:22:33+01:00Monday, 19 April, 2021|Categories: Membership Leadership & Governance, MemberWise Recognised Supplier|

In this pandemic year, the private and the public, the personal and the impersonal have been collided, liberated, and constrained as never before. Everything is exposed to the light. The digital world that was already surging in importance has exploded into relevance. During our work with membership organisations, we have seen the challenges and [...]

Using Technology to Improve Member Engagement

2021-04-15T16:10:42+01:00Thursday, 15 April, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

The MemberWise Digital Excellence 2019 Survey found that members’ key goal was increasing member engagement – for the third year running. However, measuring engagement remains a challenge. Thanks to technology, not only is it easy for membership bodies to connect with their members- they can also measure how connected members feel to the organisation. [...]

Achieving the New Net Zero Normal – A Starter Guide for Membership Bodies

2021-04-14T07:44:29+01:00Wednesday, 14 April, 2021|Categories: MemberWise Recognised Supplier, Membership Leadership & Governance|

More and more, organisations are recognising that by placing sustainability at the heart of cost management and procurement solutions, it can improve cash-flow, increase customers, inspire employees, reduce risk and enhance reputations. Strong ESG (Environmental, Social and Governance) credentials will become increasingly important. Balancing operations, innovation and membership ambitions with effective cost management, spend, [...]

A Guide to Digital Transformation

2021-03-25T16:09:07+00:00Thursday, 25 March, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Digital technology continues to transform the way that membership organisations operate and deliver value to their members. It can provide new and exciting ways to access and experience services and it can save time and money through automating processes. We’ve all heard the term digital transformation before - but what does it mean in [...]

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