Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Shaping 2026 – Time to integrate Cyber security into everyday IT support

2026-02-19T11:08:02+00:00Thursday, 19 February, 2026|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

The outlook for IT support and cyber security is less about predicting specific technologies and more about understanding the pace and direction of change. The past few years have shown that reactive IT models are no longer sufficient; organisations that succeed will be those that treat IT and security as strategic enablers rather than [...]

The surprising reasons members lose interest – and how to help them move forward

2026-02-18T16:19:17+00:00Wednesday, 18 February, 2026|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

As someone working in a membership organisation, you’ve probably heard the word ‘disengagement’ said whenever participation or enthusiasm declines. Maybe you’ve noticed fewer RSVPs for events, newsletter open rates slipping, or the same group of members showing up time and again while others fade into the background. It’s tempting to put this down to [...]

Why CRM training matters as much as the technology itself

2026-02-09T12:51:59+00:00Monday, 9 February, 2026|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

"42% of businesses cite lack of training or CRM experts as the biggest barrier" (Source: crm.org) For more than three decades, we’ve worked alongside membership organisations to help them embed CRM systems into their day-to-day operations. During that time, one lesson has come through consistently: investing in the right CRM is only the first [...]

How to Increase Member Engagement with a Smarter Website Strategy

2026-02-06T13:48:34+00:00Friday, 6 February, 2026|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Digital engagement now forms the foundation of retention, advocacy and long-term value for membership organisations. However, many organisations still rely on websites that function as digital noticeboards rather than active engagement platforms. No matter the industry, members today expect personalised, intuitive, and on-demand digital experiences. A smarter website strategy can make all the difference [...]

The Fundamentals of Membership SEO in 2026

2026-02-02T16:30:43+00:00Monday, 2 February, 2026|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Search engines are still the first place that most potential members encounter your brand. As a membership organisation, SEO is an essential tool for growing discoverability, relevance, reach, and engagement. And with many new technologies and channels entering the race for discoverability right now, the value of good SEO has become increasingly important.  That [...]

Outsourcing: from cost cutting to strategic capability

2026-04-21T08:38:14+01:00Thursday, 29 January, 2026|Categories: Membership Leadership & Governance, MemberWise Recognised Supplier|

The way we work is changing fast. AI, cloud technology and automation are now part of everyday business life. Add to that the long-term impact of the pandemic, the normalisation of remote working, and ongoing changes to employment rights, and it’s clear that organisations need a better understanding of what the workplace will look [...]

The Psychology of Member Engagement: What Associations Get Wrong

2026-01-27T15:46:48+00:00Tuesday, 27 January, 2026|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Every association has them: members who pay their fees, receive the emails, maybe attend one event, and then slowly disappear into the background. They don’t cancel. They don’t complain. They simply fade. This ‘invisible member’ points to a deeper problem. Engagement rarely starts with systems. It starts with psychology. People tend to emotionally leave [...]

Scaling Inclusive Professional Development in a Volunteer-Led Sport

2026-01-26T11:05:01+00:00Monday, 26 January, 2026|Categories: Member CPD/Learning, MemberWise Recognised Supplier|

When British Gymnastics launched their Leap Without Limits vision, it wasn't just a rebranding exercise. It was a commitment to creating an uplifting, safe, and inclusive experience for everyone involved in the sport. At the heart of this vision sat a critical question for their membership team: How do we empower 100,000+ members, coaches, [...]

The future reader may not be human

2026-01-23T13:16:49+00:00Friday, 23 January, 2026|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

This isn’t a technology problem. It’s a leadership one. From archive documents to usable knowledge Most membership bodies still think of knowledge as documents: reports, guidance notes, research papers, web pages. These formats work well for humans, but machines struggle. They don’t “read” in the same way we do. Machines need knowledge that is: [...]

Membership Marketing in 2026

2026-01-14T10:09:06+00:00Wednesday, 14 January, 2026|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Why authenticity, insight and impact is defining the future of membership Every year, we’re tempted to predict the future. Every year, the future laughs quietly and does what it was going to do anyway. And yet… stepping into 2026, there is something different in the air for membership organisations. The noise is louder. The [...]

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