Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

What Net Zero Means For Member Organisations

2022-02-08T10:16:53+00:00Tuesday, 8 February, 2022|Categories: MemberWise Recognised Supplier, Membership Leadership & Governance|Tags: |

There is a powerful move for all businesses large and small, public or private to write in short, medium and long term strategies to reduce carbon emissions, and ultimately become net zero.  Membership bodies are perfectly positioned to effect this change, and support their members. The reason why this is so important is that [...]

The Absolute Must-Haves for Launching an Online Member Community

2021-12-08T14:01:07+00:00Wednesday, 8 December, 2021|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Membership organisations are starting to see the real value and insight that can be gained from online communities. According to the latest Digital Excellence report from MemberWise, 41% of membership organisations now have an online community. Community launch is vital to initial and sustained engagement. While not overly time-consuming, best practices to getting this [...]

Why yours and Santa’s CRMs are surprisingly similar

2021-12-07T15:08:09+00:00Tuesday, 7 December, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

Being Santa Claus is no easy feat. Reading letters from almost every child in the world and procuring toys for all of them. Imagine that? He needs a pretty serious CRM, one that is surprisingly similar to yours… Scoring Children How would you figure out how millions of children have been naughty or nice [...]

“Please sir, I want some more” Is your legacy system giving off the best impression?

2021-12-02T10:07:59+00:00Thursday, 2 December, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

If there’s one thing the 2021 MemberWise Digital Excellence Report proved, it’s that membership bodies have seriously accelerated their digital transformation. The report found that Association Management Systems (AMS) were the most popular tools to personalise and automate the online member experience. Despite this, many organisations have older, outdated systems that are instrumental to [...]

Five marketing trends your association needs in 2022

2021-11-29T18:28:41+00:00Monday, 29 November, 2021|Categories: MemberWise Recognised Supplier, Membership Strategy|

The global pandemic, which continues to wreak havoc, has had a dramatic impact on the way marketing is consumed, and therefore strategized. The evolution of online behaviours and how consumers interact with content has been supercharged, forcing marketers to respond quickly.  With in-person events still in question, budgets up for debate and an insurmountable [...]

Using data to understand your members and add value

2021-11-18T08:52:47+00:00Thursday, 18 November, 2021|Categories: Member Value, MemberWise Recognised Supplier|

Membership bodies and associations are likely to know the overall number of members they have and how many people engage in their activities and events. But do you truly know who your members are and how they engage across your organisation? In our experience, even the most sophisticated organisations across all sectors often struggle [...]

Enhancing Your Membership Offer Through Online Community Platforms

2021-11-15T12:53:02+00:00Monday, 15 November, 2021|Categories: Member Engagement & Retention, MemberWise Recognised Supplier|

Membership programmes live or die by their perceived value. Recruiting new members can be very time consuming. Keeping them aware and actively engaged with your mission is essential, otherwise you risk losing their hard-won support. One of the best solutions for proving value is to build an online community. Here members can combine their [...]

Hybrid working creates “perfect storm” for Membership Body Cybersecurity Threats

2021-11-12T10:08:46+00:00Friday, 12 November, 2021|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|

There are more than 8,000 membership organisations and associations based in the United Kingdom. Even though member sizes, sectors and resources offered may differ, they all share one thing in common; the disruption caused by a cyber-attack. A new report warns hybrid workplaces are creating the “perfect storm” for cybersecurity challenges which is causing [...]

5 things you absolutely need to know before you hire a photographer

2021-11-09T09:57:06+00:00Monday, 8 November, 2021|Categories: MemberWise Recognised Supplier, Project and Change Management|

In some ways the four photos at the top to the right tell you everything you need to know about why good, authentic member photography matters, and I could just leave it at that. However, getting the right photographer and more importantly the most out of any shoot boils down to 5 golden rules. [...]

The opportunity for member organisations looking to embrace digital

2021-10-18T11:10:01+01:00Monday, 18 October, 2021|Categories: Membership Digital Transformation, MemberWise Recognised Supplier|

We find many of our membership clients have been comfortable operating offline databases and systems that have run smoothly for many years. However, the pandemic forced many in the membership sector to reassess how member information was stored and indeed how prospect members were targeted. Offline databases no longer had a place in a [...]

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