Welcome to the MemberWise Blog! A collaborative project that provides innovative membership organisation and association-specific articles from membership and association professionals, influencers, thought-leaders and solution providers. The Blog is a great place to pick up handy tips to improve member recruitment, retention, value, engagement and growth!
Why Content Matters
High-quality content is essential for a successful membership organisation. It's what sets you apart, connects you to your members [...]
9 Top Tips for Using Training to Turn Members into Advocates
If your members can’t see that they are getting value from their subscription fee, they will quickly lose interest. [...]
Cantarus Partners with MemberWise for 7th Consecutive Year
We’re pleased to announce that leading digital agency, Cantarus, has been recognised as an Official Network Partner by MemberWise [...]
Engaging the Next Generation: Tips for Membership Organisations to Attract Younger Demographics
In the UK, Millennials and Generation Z now make up most of the workforce. Membership organisations need to attract [...]
Pixl8 announced as Official MemberWise Network Partner (2024)
We’re pleased to announce that leading digital technology group, Pixl8, has been recognised as an Official Network Partner by [...]
Unlocking insight through successful member surveys
Understanding your members is essential. Knowing why they choose to join and renew, what they value, what challenges they [...]
Marketing Trends and Strategies for Membership Success in 2024
It’s a new year, and a great time to assess your membership recruitment strategies, and the role of your [...]
Ramping Up Membership (Staff) Recruitment in 2024
We have just said farewell to another busy year for our network. Amongst an array of fantastic learning events [...]
Post-Nominals (Letters After Your Name) – A Professional Body Benefit, But in What Order?
A key benefit of being a Member or a Fellow of a professional body is gaining enhanced professional status. [...]
Jingle Bells, Data Cells: How Santa’s Data Strategy Can Also Work for Your Organisation
The recent MemberWise Digital Excellence Report for 2023/24 showed how a lack of system integration and poor data management [...]
Supercharge Your Member Acquisition: Harnessing the Power of PPC and Remarketing
PPC Advertising for Membership Acquisition: Precision Targeting Strategies In today's fast-paced digital landscape, membership organisations are constantly seeking innovative [...]
Unravelling Poor Membership Experiences in Organisations and Associations
Membership organisations and associations play a crucial role in developing communities within their respective industries. However, some people may [...]
The Importance of Managing Internal Stakeholders and User Feedback in Your Web Project
As membership organisations embrace digital, and the positive impact this can have on their business, there are various challenges [...]
Navigating the maze of venue sourcing: a guide for event planners and CEOs
Have you ever fallen into the trap of thinking a task would be quick and straightforward, only to find [...]
How Legacy Technology Holds Back Membership Organisations
Technology is an important part of how membership organisations and associations work. It can simplify membership management and improve [...]
MemberWise Digital Excellence Highlights Threat to Membership Bodies
The MemberWise Digital Excellence Report was published in October this year and gave a unique snapshot of the current [...]
Leveraging Cloud Technologies to Enhance the Member Experience
In today's digital world, membership organisations must provide reliable, fast, and secure online services to meet member expectations. Your [...]
How to avoid a dissatisfied Membership: 5 Strategies for the Modern Era
Membership organisations today are focusing on retaining and encouraging existing members while simultaneously aiming for growth and acquiring new [...]
MemberWise charts the course of digital and membership in 2023/24
MemberWise has published its latest Digital Excellence Report 2023/24 (DigX 23/24) detailing the membership and association sector's progress in [...]
8 Innovative Member Engagement Strategies to Adopt for 2024
The world is becoming an increasingly complex place. Businesses must meet "modern consumer" needs or risk falling behind. But, [...]