Finance issues are a key challenge for membership organisations. So we have provided a dedicated space on the website that pulls together all related content.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London every year to do just that. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership finance professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 6,500 individuals working in over 2,500 organisations. Many of which are membership finance roles.

Charitable Associations & Google AdWords: how to increase your marketing budget by £90,000 per year for free (if eligible)

2020-02-14T11:40:21+00:00Sunday, 28 August, 2016|Categories: MemberWise, Membership Finance, New Member Acquisition/Recruitment|Tags: , , , , , |

I revisited the Google Ad Grant scheme and was pleased to see it is still in operation. I have gone through the small print and it looks like charitable membership organisations and associations can participate and receive up to £90,000 worth of Google AdWord credits per year (equivalent to $10,000 per month) provided they meet [...]

Membership Renewals: Our Top 10 Tips

2020-02-07T10:44:20+00:00Friday, 4 July, 2014|Categories: MemberWise, Member Engagement & Retention, Member Value, Membership Finance, Membership Strategy|Tags: , , |

I calculate that it costs membership bodies 8 times more (in terms of time, effort and budget) to recruit a new member than to retain an existing member. Although new member recruitment is important we need to remember that effective member retention techniques should not be forgotten. The above calculation has inspired this blog and [...]

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