Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Your Organisation and its Digital Future

2020-02-18T13:21:19+00:00Friday, 30 August, 2019|Categories: MemberWise Recognised Supplier, Member Data|

By Guest Blogger: Ben Sturt, Managing Director Chrysalis Digital The world has changed so rapidly, member’s digital expectations are growing fast, the need to deliver targeted and valuable information is critical for attracting new members, increasing member retention and therefore potential future revenue. Do you have an end-to-end view on your members and understand their [...]

Membership Needs More Diversity!

2021-06-11T13:55:25+01:00Tuesday, 27 August, 2019|Categories: MemberWise Recognised Supplier, Membership Strategy|

By Guest Blogger: Vicky Garratt, Marketing and Communications Manager Your Favourite Story Diversity & Inclusion (D&I) has been a hot business topic over the past few years. Many organisations claim to be D&I-driven or say that they want to become more D&I-driven. But how does one put this nice idea into practice? Besides, what even [...]

The Pros and Cons of a Membership App

2020-02-18T13:23:29+00:00Tuesday, 20 August, 2019|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

By Guest Blogger: Tom Walters, Principal Consultant Cantarus According to the 2019 Digital Excellence survey summary report, and a panel discussion at at the most recent Digital Excellence conference, member engagement is the number one goal for membership organisations. Why should you be considering an app for your membership organisation? A whopping third of UK [...]

Want content that really connects with members? First off, you need to fire Will…

2020-02-18T13:24:42+00:00Monday, 19 August, 2019|Categories: MemberWise Recognised Supplier, Member Value|

By Guest Blogger: Emma Nicolson, Director Mulberry Advertising We are told time and again that content is king in all areas of membership marketing. The trouble is we often get bogged down in re-phrasing what we’ve said again and again, without really looking at how to keep things as short, sweet and direct as possible. [...]

Stop the Vanity insanity! How to select KPIs for your digital analytics reporting

2021-06-11T13:55:24+01:00Friday, 16 August, 2019|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

By Guest Blogger: Rachel Mitchell, Director Your Favourite Story “So, how’s the new website doing? Can I get the latest report?” It’s a reasonable question to ask a Marketing Analytics team, right? So why has it given me a sinking feeling over the years? Well, that feeling means I’ve failed. Oh, I can update the [...]

3 Tips For Increasing Non-Subscription Revenues Through eLearning Sponsorship

2020-02-18T13:30:06+00:00Wednesday, 31 July, 2019|Categories: MemberWise Recognised Supplier, Membership Finance|

By Guest Blogger: Carsten Pleiser, Business Development UK Blue Sky eLearn According to Memberwise Research, increasing non-subscription revenues is the seventh most crucial goal for UK associations & membership bodies. Non-subscription revenues have the potential to de-risk subscription revenues, which many membership bodies heavily rely upon, according to Memberwise. Speaking about different revenue channels, it [...]

Membership: Outsourcing for growth and success

2020-02-18T13:31:19+00:00Monday, 29 July, 2019|Categories: MemberWise Recognised Supplier, Membership Strategy|

By Guest Blogger: Luke Todd, Partnership Manager Bottomline It’s late into the evening, and your phone has sounded a notification to say you’ve got a new email. You look to answer one or two and before you know it, it’s past midnight. Sound familiar? A membership manager typically wears many hats during the day (and [...]

Confused? 146 ways to post your membership mailing: help is at hand

2020-06-17T14:11:18+01:00Friday, 19 July, 2019|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

By Guest Blogger: Julie Ray, Client Services Director Advanced Direct Mail   Postage is one of the single biggest costs for any membership mailing. There are a staggering 146 different ways you can post a letter and so understanding the various options takes a lot of time and patience. We’ve compiled a list of 4 [...]

Digital Transformation: getting the focus right

2020-02-18T13:33:13+00:00Friday, 19 July, 2019|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|

By Guest Blogger: Melissa Wiggins, Head of Client Strategy NetXtra   The phrase ‘digital transformation’ can mean different things to different organisations, and it can encompass a whole host of projects with digital considerations. Our perspective is that ‘Digital Transformation’ is the process through which organisations analyse, decide, plan and deliver change using supporting technology. [...]

100% (Plastic Free) compostable magazine wrapper for the National Trust

2020-06-17T14:11:17+01:00Friday, 19 July, 2019|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

We asked Graham Prichard to give us some insight into why the National Trust required a greener approach and how Advanced Direct Mail had been instrumental in making the changes from traditional poly wrapping on their mailings to a 100% compostable magazine wrapper… ADM has helped the National Trust for over 9 years now.  Working [...]

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