Memberwise Recognised Suppliers have best practice examples to share. So here we present articles written by commercial suppliers to the membership sector.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London which are supported by our memberwise recognised suppliers. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust. Our memberwise recognised suppliers also find our content useful.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 8,000 individuals working in over 3,000 organisations. We work with more than 170 Recognised Suppliers to provide our resources.

Member acquisition starts with ‘why’

2021-01-12T12:09:33+00:00Tuesday, 8 December, 2020|Categories: MemberWise Recognised Supplier, New Member Acquisition/Recruitment|Tags: |

‘People don’t buy WHAT you do, they buy WHY you do it.’ (Simon Sinek) If you’ve never come across Simon Sinek, you might want to add his book ‘Start with Why: How Great Leaders Inspire Everyone to Take Action’ to your Amazon wishlist (treat yourself!). In it he explores how people are drawn to [...]

Change management – 7 steps to avoid project failure

2021-01-12T12:10:34+00:00Thursday, 3 December, 2020|Categories: MemberWise Recognised Supplier, Project and Change Management|Tags: |

As you’d expect change doesn’t come easy to any organisation. If you are planning on implementing a new CRM or other digital technologies that forces you to change the way the organisation, individuals and teams operate, then expect some internal push back and barriers to emerge. Depending on the degrees of push back, who [...]

How to generate an income for your membership organisation during a pandemic

2021-01-12T12:11:25+00:00Wednesday, 2 December, 2020|Categories: MemberWise Recognised Supplier, Membership Finance|Tags: |

As we approach 2021 the devastating impact of the Coronavirus pandemic continues to be felt by membership organisations around the world, and the need to look at creative and disruptive ways to generate income has become essential. Take events for example. Some organisations have firmly found their feet in the virtual event space during [...]

What’s the best format for learning in a post Covid-19 world?

2021-01-12T12:12:21+00:00Friday, 27 November, 2020|Categories: MemberWise Recognised Supplier, Member CPD/Learning|Tags: , |

Trying to structure and plan any type of learning support programme can be a daunting prospect (especially if you have little experience in this area). People’s attitudes to learning have changed over the years and, even before the Covid-19 pandemic, there was a significant swing to ‘learning in the moment’, a bite-sized approach to [...]

Maintaining a membership website: your 7 key tasks

2021-01-12T12:13:21+00:00Monday, 16 November, 2020|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|Tags: |

Your membership platform is a living, breathing ecosystem. Just like a physical store needs maintenance; so does your digital ecosystem. Except, proper maintenance of your online presence gives it the ability to add value and reach more members. We’d like to see a physical location do that! Here are the 7 key maintenance activities [...]

Creative Membership Marketing Campaigns: 8-step guide for membership organisations

2021-01-12T12:14:15+00:00Friday, 13 November, 2020|Categories: MemberWise Recognised Supplier, New Member Acquisition/Recruitment|Tags: |

If you work in an advertising, marketing or design agency, creativity is part of the job. But what if you’re a membership organisation tasked with needing to ‘be creative’? The most successful creative membership marketing campaigns don’t happen overnight and marketers have different processes they follow to unleash their creative genius. So if you [...]

Building Stronger Member Relationships via CRM

2021-01-12T12:18:28+00:00Monday, 9 November, 2020|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|Tags: |

Nearly 60% of organisations increased their IT spending in 2020 and this move is set to continue. This kind of year on year investment is necessary to keep up to date with new and emerging technologies and achieve on-going digital transformation. Interestingly, the biggest is trend is for CRM software with global spending reaching [...]

Why professional development will be the key to retaining members in 2021

2021-01-12T12:19:18+00:00Friday, 6 November, 2020|Categories: MemberWise Recognised Supplier, Member CPD/Learning|Tags: |

This current period of economic uncertainty is something that we could never have predicted a year ago, with membership organisations shifting their focus to retaining their members. The severity of the COVID-19 pandemic has led to virtually all business sectors being affected in one way or another, with many organisations cutting their workforce due [...]

Full Member View With Business Intelligence

2021-01-12T12:20:35+00:00Wednesday, 4 November, 2020|Categories: MemberWise Recognised Supplier, Membership Digital Transformation|Tags: |

Are you able to monitor your membership behaviour and business performance whenever you choose or do you have to wait for someone to gather the data and compile a report for you? Business Intelligence can help you have all the answers about your membership numbers, personas and demographics, your membership engagement, your event and [...]

20/20 Vision for Member Engagement

2021-01-12T12:21:29+00:00Tuesday, 3 November, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

2020 has brought many things into sharp focus for many people. Whilst 2020 may have been the year of 20/20 hindsight, let’s focus on how 2020 can provide 20/20 vision for 2021 starting with member engagement. Being needed Many membership organisations have experienced some pretty unique phenomena in 2020 both positive and negative. To [...]

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