Member Engagement & Retention

Member engagement is a key membership sector goal. So we have provided a dedicated space on the website that pulls together all related content.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London every year to do just that. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership engagement professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust.

So what makes the Network different? Our members tell us it is because we have created a thriving member engagement community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 6,500 individuals working in over 2,500 organisations. Many of which are member engagement roles.

Open for Business – Royal Mail COVID-19 Mailing Incentives

2021-01-12T12:49:23+00:00Friday, 29 May, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

The Royal Mail Covid-19 Open for Business Incentive is designed to help businesses and charities impacted by COVID-19 social movement restrictions by boosting their trading and marketing activities. The mailing incentive was initially aimed at charities who have had to cancel all their summer 2020 fundraising events such as the London Marathon. They will [...]

Read More
 0

Facebook 2020 Update and the Membership Sector

2021-01-12T12:50:26+00:00Thursday, 28 May, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

Facebook has announced a new update and is starting to roll out features to help users and businesses better connect with their followers. Here's why it's great for the membership sector. For many membership organisations and their members, these updates unlock new avenues of connecting and sharing information with people who use Facebook more [...]

Read More
 0

6 Steps to Improving Your Members’ Online Experience – Part 2

2021-01-12T12:52:47+00:00Monday, 18 May, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|

In Part 1 we discussed the importance of making sure your members can get to the information they need quickly. In this article, we will discuss some of the, maybe less obvious things to take into consideration when improving the online experience for your users. By using tools that give you insight into how [...]

Read More
 0

6 Steps to Improving Your Members’ Online Experience – Part 1

2021-01-12T12:53:44+00:00Monday, 11 May, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

With the latest lockdown measures due to Covid-19, you may have seen an increase in visits to your website? At times like this, it’s even more vital that your members can find the information they need. Emotions could be fragile and you don’t want to add to their anxiety. Many organisations have set up [...]

Read More
 0

Protecting revenue and retaining members in challenging times

2021-01-12T12:36:05+00:00Friday, 24 April, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

Retention is consistently rated as a top 3 goal for most Member Organisations* but is under pressure in these unprecedented times. Member anxiety, remote working, furlough and financial concerns have led to an increase in member cancellations. The threat to revenue is clear – but what can be done? Ride the Wave Although many [...]

Read More
 0

‘I’ve got 99 problems… (but my tech ain’t one)’

2021-01-12T12:36:55+00:00Wednesday, 22 April, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

Problems, we’ve all got them; some we work around, some we ignore and hope will go away and some we rise to the challenge, get our heads down and overcome. In this season of extreme challenge, where it seems that the majority of problems are coronavirus related, we take a brief look at overcoming [...]

Read More
 0

Delivering Effective Membership Tiers Without the Tears

2020-04-16T17:11:01+01:00Thursday, 16 April, 2020|Categories: MemberWise, Member Engagement & Retention, Member Value, Membership Finance, Membership Strategy|Tags: , , , |

Over the past decade I have seen a wide range of membership bodies move away from the traditional ‘one size fits all’ membership offering to a more tiered membership offering.  To be clear I am not talking about a categorized (Associate, Member or Fellow) or a more personalised approach, but different tiers linked to [...]

Read More
 0

Connecting with members during the COVID-19 outbreak

2021-01-12T12:05:24+00:00Friday, 27 March, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

  By Guest Blogger: Emma Burley, Marketing Director CJ Association Management It's no secret we're in the midst of tough times. Businesses across the globe will be feeling the financial implications of Covid-19 for the forseeable future, and as such, it has never been more important to connect with your members about support available during [...]

Read More
 0

Top 100 Membership Organisations – An Audit of Engagement Technology

2021-06-11T13:57:14+01:00Thursday, 5 March, 2020|Categories: MemberWise Recognised Supplier, Member Engagement & Retention|Tags: |

By Guest Blogger: Phillip Law, Head of Insights Your Favourite Story The top 100 Membership organisations (by total membership numbers) websites were audited for technologies related to Analytics, Tagging, Optimisation, and Personalisation activities. This report identifies and benchmarks common technologies. The rationale Some of the organisations we work with key strategy for increasing total membership [...]

Read More
 0

Segmentation is essential (except for when it isn’t)

2020-02-17T10:38:52+00:00Friday, 14 February, 2020|Categories: Member Engagement & Retention, Opinion Piece|

By Guest Blogger: Dave Gilmore Head of Communications, NAHT Membership organisations are complex, and one of the most challenging aspects of their complexity is effectively communicating their message to multiple audiences. More often than not, these types of organisation will comprise people with different categories of membership, and, more often than not, these people will [...]

Read More
 0
Go to Top