In this latest guest post, membership sector expert, Richard Gott, looks at how membership organisations are adapting their offerings to meet the needs of members today, and give 10 practical tips to enable change. If you were able to completely rebuild your membership organisation (and its current systems and processes) from scratch, would it look [...]
By Guest Blogger: Louella Morton, Executive Director / TestReach Why smart membership organisations are moving to assessment via remote invigilation Remote invigilation, if properly executed, enables an organisation’s members to sit a certification exam anywhere in the world, at any time and in any time zone. This is a game changer. Here’s an example to [...]
Guest blog by: Paul Dawson-Hart, Member360 Now that the GDPR bandwagon is at warp speed it’s refreshing that Elizabeth Denham, Information Commissioner, came out fighting last month, with her blog countering the GDPR myths that snake oil vendors are spouting around fines, data protection officers, breach reporting and the subject of this blog - consent; [...]
It’s not often you’ll see me review a Premier League football club initiative, however I’ve been so impressed with the engagement focused principles behind Manchester City Football Club's (MCFC) new 'The Tunnel Club' I wanted to share them with you. Firstly I need to be clear that I am not a MUFC fan, and secondly [...]
Guest Blogger: - Aika Peto, Director - Agile Rose Marketing I usually find that membership organisations are successfully focused on their outbound social media activity – content calendars, blogging, tweeting and so on. Yet there is the other side of the equation – listening to what members think, say and do with the communications [...]
Author: Rich Gott, Founder of the Memberwise Network In this blog article, we investigate why your website is key to improving new member acquisition. Get in the mind of your prospective online members In an increasingly virtual world many prospective new members will find out about your organisation either by searching for and/or visiting your [...]
Guest blog by:Paul Dawson-Hart, Member360 Over the last few months my advice on this tricky topic has been to adopt a ‘wait and see’ approach and avoid any irreversible action until the ICO releases final guidance on consent - scheduled for the end of July 2017. Actions that is, such as Weatherspoon’s decision to delete [...]
Author: Rachel Loke, Committee member of the KCL Women in Dentistry society. As an undergraduate dental student, I feel I am lucky to have had encountered a number of female role models who are in positions of leadership. With statistics estimating that women will make up over 50% of registered GDPs by 2020, it is [...]
By Guest Blogger: Marc Thevenin International Business Development Manager at EUDONET One of the most common mistakes I have been encountering for the past 25 years working with membership organisations on CRM projects is the inclination of certain managers to underestimate the crucial step of building a clear requirements list. Although this needs to be [...]
By Guest Blogger: Rosemary Cooper-Clark, Chief Executive, C C Consulting Ltd In June, MemberWise and highflyingdivas organised an evening for female leaders in the membership sector, which was kindly hosted by Melanie Stancliffe, Partner at Irwin Mitchell and supported by Abby Wright-Parkes of Optimist Consulting. Key speakers were Helen Stokes-Lampard, Chair of RCGP and Jane [...]
