By Guest Blogger: Ben Cocke, Director at Agile Rose Let’s assume you have ‘the basics’ in place – a content marketing plan, regular flow of messaging going out on the main social media channels such as Twitter, LinkedIn and Facebook. But in these times when information itself is an increasingly an available and [...]
Richard Gott Founder and Chair, MemberWise Network As many of you know I attended the ASAE Technology Conference and Expo in Washington DC in December. My mission was to deepen my association and technology focused insight and understanding (see Not quite the Lincoln I had planned). I am now back (revitalised following the Christmas [...]
This week the much anticipated Member Engagement Toolkit was launched by the MemberWise Network to an audience of 70 association and membership professionals at Home House London. In this article we preview this groundbreaking new (and free) practical resource. What will the toolkit enable you to do? It will enable you to take a more [...]
Guest Blogger: Nitin Thakrar, Director of eLearning Studios, a ProTech strategic partner Overcoming Key Learning & Qualification Challenges is Not Rocket Science! Surmounting the challenges that can often prevent NFPs ensuring that their learners successfully complete their ‘learning’ programmes, is not complex. The key is to deliver learning solutions that learners enjoy, which fully [...]
Authors: Katherine Grimshaw and Kim Ansell, K2 Consulting So…… done your market research, product analysis, reviewed your assets, chosen a couple of markets to pilot so off we go. Or do we? Your Council/Board have agreed the strategy, the President/Chair is engaged and ready to enthuse a new audience about being a member, launch events [...]
We are pleased to announce that the MemberWise Network is now working in partnership with Hiscox to provide you and your members with award winning* insurance products. What insurance products are included? Professional indemnity, commercial insurance, public liability, event insurance and home insurance for you and your members. What does this mean for me [...]
Guest Blogger: Patrick De Sutter Adviser 2Impact People vs technology. The real challenge in Digital Transformations for many member associations. Patrick De Sutter, technology advisor gives 4 tips on making a good start with your digital transformation Members at the heart of your process Digital Transformation doesn’t cover the whole process. If member associations want [...]
Jenny McTiernan, COO, ProTech (a MemberWise Recognised Supplier) asks Martyn Croft, co-founder of the Charities Security Forum and CIO at The Salvation Army UK Territory, for his thoughts on avoiding some of today’s key cybersecurity threats. With security high on the agenda the Salvation Army chose ProTech’s Government ‘OFFICIAL’ Security accredited CRM solution as the [...]
I revisited the Google Ad Grant scheme and was pleased to see it is still in operation. I have gone through the small print and it looks like charitable membership organisations and associations can participate and receive up to £90,000 worth of Google AdWord credits per year (equivalent to $10,000 per month) provided they meet [...]
By Guest Blogger: David Hart Director E AND H Is a successful CRM project the ‘holy grail’ for Membership organisations? Why should it be? There are many suppliers providing CRM systems, and we know how to deliver successful projects – don’t we? Or perhaps it’s the concept of CRM itself – do we know what [...]
