In MemberWise’s June poll on existing member retention during COVID-19, we saw how different organisations have been impacted by the pandemic. Almost most two-thirds of participants have seen some sort of impact on member retention. For 20% of participants, COVID-19 has had a positive influence on membership! However, almost half of participants at 43%, [...]
Video conferencing, messaging and workflow collaboration technology has exploded. This accelerated digital transformation of operations and communications is certainly great news for the tech companies. Zoom Communication Inc experienced a massive rise in share price and Microsoft reported that Monthly Active Users (MAUs) of its Teams product spiked by 12 million in one week in March [...]
This year 50,000 supplier searches were made on our dedicated MemberWise Recognised Supplier Directory – a resource that has been serving the Membership and Association Sector well for the past 12 years. The most popular page is CRM/AMS/Membership Database (36 solution providers feature), however a whole range of product/service providers also feature, and during [...]
While most of the member events in 2020 pivot to virtual, so are the sponsorship activations. Here are some tips to help keeping your sponsors engaged: 1. Sponsorship Branding on Registration Pages The registration page offers prime real estate for sponsorship logos, links, text or contact information. Be careful: Don't create too much friction [...]
Tens of thousands of years ago, being part of a group was a simple matter of survival: if you had the protection of a community, you would have a greater chance of standing up to predators and passing on your genes. As our society has evolved, so have many of our communities. But the [...]
Tendering for a new Customer Relationship Management (CRM) or Content Management System (CMS) doesn’t have to be a complicated or a long and drawn-out process as long as you keep some key points in mind. It’s easy to get swayed by ‘bells and whistles’ but it all comes back to a clear list of [...]
Talking to Membership Organisations about their digital landscapes, there is a common thread around content management, manual processes, duplication of efforts, spreadsheets and a good doze of copying and pasting. We call the pain-points of the organisations “as-is” state. Organisations are the go-to places for members to get resources. These can be documentation, videos, [...]
In the current climate with Covid-19 it is more important than ever to be an effective manager. There are so many aspects to being a great manager, and this blog looks at what I believe are the top 5 you need in your managers and to develop in aspiring managers. In true HR style, [...]
All of us are missing all of us. Events cancelled, restaurants and pubs closed, family members unseen for months at a time. It is hard. And when you are a membership sector professional – leading an organisation dedicated to connecting members with each other – there is a special kind of pain. Online interactive [...]
The world has changed… And I don’t think it’ll ever go back to exactly the way it was before COVID-19, with people embracing new ways of working, socialising and living. A great example for this is an event we were planning with Microsoft recently and had to cancel. Rather than just waiting for lockdown [...]
