By Guest Blogger: Phillip Law, Head of Insights Your Favourite Story The top 100 Membership organisations (by total membership numbers) websites were audited for technologies related to Analytics, Tagging, Optimisation, and Personalisation activities. This report identifies and benchmarks common technologies. The rationale Some of the organisations we work with key strategy for increasing total membership [...]
By Guest Blogger: Max du Bois, Executive Director Spencer du Bois Have Membership organisations and their brands lost sight of their purpose? This is a query continually raised by clients, as well as something we hear anecdotally, as transactional branding has become more and more prevalent across the sector. - Professional bodies messages focus on [...]
By Guest Blogger: David Lewington, Managing Director Afflinity Hire In Your board has set you the task of growing the membership numbers by 5% this year with no direction or idea of how this will be achieved and no real idea of how the membership management side of the business works. Sound familiar? Many organisations [...]
By Guest Blogger: Andrew Vance, Commercial Director Wattle Undergoing digital transformation is a huge undertaking for any membership organisation. Adaptations are required at every level to truly realise the benefit of consolidated systems. However, with a documented average ROI of 17% according to a recent Avanade report, digitalisation is an investment that can truly reap [...]
Our popular annual membership focused conference will take place on 8th October 2020 at the Novotel London West hotel and this year we will welcome circa 800 delegates/stakeholders. Our Early Bird Offer (save 20%) ends at 5pm on Tuesday 30th June The Membership Excellence 2020 Official Theme this year will be: [...]
By Guest Blogger: Ben Sturt, Managing Director Chrysalis Digital Having a robust CRM system is key when looking at continued organisational growth, today data-based decisions are not only possible but key to the success and continued growth of an organisation. Many organisations are at odds with their current systems, perhaps it’s due to age, they’re [...]
By Guest Blogger: Dave Gilmore Head of Communications, NAHT Membership organisations are complex, and one of the most challenging aspects of their complexity is effectively communicating their message to multiple audiences. More often than not, these types of organisation will comprise people with different categories of membership, and, more often than not, these people will [...]
Written by: Richard Gott, MemberWise Network Chair The MemberWise Recognised Supplier programme has been helping leading membership bodies meet great sector suppliers since 2008. In response to demand we relaunch this great service with some exciting new changes/developments. We list 3 key changes below. 1) A new MemberWise Recognised Supplier Badge – The MemberWise [...]
Members of the MemberWise Network automatically receive our popular monthly newsletter direct. Join Free Today! This month: - Key Message: End of Early Bird Offer / MEMX 2020 - 28th February (save 20%) - FREE SEMINARS - (10th & 17th March / London) Mobile App / Online Community Focus - MEMX 2020 [...]
By Kerrie Fuller Associate Director of Engagement MemberWise Network There is a concern that membership is a dying concept in the 21st century. The younger generation are proving a stubborn audience to engage and we are all becoming ‘on demand’ consumers; able to purchase products and services that meet our needs as and when we [...]
