By Guest Blogger: Naresh Raj, Client Development Manager Smartimpact With Digital Excellence 2018 just around the corner, we thought it would make sense to align this MemberWise blog post with our very own Ahmed Eltohamy’s session ‘How AI will get you much closer to your members’, which he’ll be delivering to delegates at the event [...]
By Guest Blogger: Carsten Pleiser, Business Development UK Blue Sky eLearn For the majority associations, learning programs contribute to nearly 25% of average non-dues revenue generation. The crunch question? How can your associations provide more value & more education to more people while expanding and charging more for it? The ability of your leadership team [...]
By Guest Blogger: Matilda Strachan, Account Manager Guild Guild recently conducted research with 33 professional membership organisations in an attempt to further understand their current challenges, specifically in the context of communication with and amongst their members. The issue of modernisation was a recurring theme, establishing three main areas that any membership body should [...]
By Guest Blogger: Russ Magnuson Results Direct Mobile In this series of articles, I’ll explore all aspects of ensuring success with a mobile app for your organisation’s annual conference or meeting. While I’ll generally focus on organisations that are searching for their first event app, there will be plenty of useful tips for those [...]
Each year as part of the Influence 100 List of the largest and most influential membership bodies in the UK we publish a list of the 10 largest and most influential professional bodies in the UK. The list can be found below with comparative figures from the previous year. Notable changes: The Chartered Insurance [...]
By Guest Blogger: Tom Walters, Consultant Cantarus Key Definitions from the Member Value 2025 Project Handbook Perceived Member Value: The value existing members feel they receive from access to benefits and services of membership and/or being able to participate. Actual Member Value: The value an existing member actually receives from membership. We hope you enjoyed [...]
By Guest Blogger: Carl Grieves, Managing Director Silverbear As someone who is responsible for managing and growing a business built on developing and providing Customer Relationship Management (CRM) software to membership organisations, I’m able to spot trends, patterns and potential issues impacting on this sector as and when they arise. It is from this vantage [...]
By Guest Blogger: Tom Walters, Consultant Cantarus Key Definitions from the Member Value 2025 Project Handbook Perceived Member Value: The value existing members feel they receive from access to benefits and services of membership and/or being able to participate. Actual Member Value: The value an existing member actually receives from membership. There are a huge [...]
Author: Richard Gott, MemberWise Network Founder & Chair The current membership climate is challenging and many organisations are increasing their perceived and actual member value via a range of member benefit-focused development projects. However, an increased focus is required on the topic of member value, particularly with the observed mismatch (outlined in my [...]
By Guest Blogger: Carsten Pleiser, Business Development UK Blue Sky eLearn We all agree, it takes a lot to deliver an amazing event: Finding speakers, planning workshops & creating content that inspires and educates. But too often the speakers present, the spoken words vanish into the air, the audience applause, everyone leaves and the content [...]
