Guest Blogger: Susie Kay (The Professionalism Group & MemberWise Ambassador (Governance) Another important deadline is imminent. Changes to the law on trustee automatic disqualifications will come into force on 1st August 2018. Charities have less than two weeks until the disqualification provision of The Charities (Protection and Social Investments) Act 2016 takes effect. Since the [...]
By Guest Blogger: Steve Shiels, Head of Operations Protech At the risk of stating the obvious, how can you deliver value to your members if you don’t understand why they joined your membership organisation or association in the first place? Making sure that you deliver value, consistently and sustainably to members is crucial for all [...]
By Guest Blogger: Janine Chasmer, MemberWise Ambassador (Digital Tranformation) So, you’ve mapped out a personal data inventory, you’ve raised GDPR awareness in your organisation and maybe you’ve even appointed a data protection officer. You’re safe in the knowledge that once May 25th arrives, your organisation will be an air tight data fortress. But compliance success [...]
By Guest Blogger: Alex Lonie Electoral Reform Services As leaders of membership organisations, you are focused on growing your membership and engaging members. Of course, the two goals go hand-in-hand as you are unlikely to succeed with the growth agenda if you do not engage with members effectively. You will want to maximise engagement at [...]
Author: Richard Gott, MemberWise Network Founder & Chair In 2017, the UK membership and association sector rated member engagement as more of a priority than new member acquisition for the first time in recent years. At the same time, however, the topic area was seen as a big challenge. In response, MemberWise delivered the [...]
By Guest Blogger Laura Button, Marketing Account Manager Spindogs Digital membership renewal makes life easier for associations and members Membership renewal looms over every club or association on an annual basis. Talk to any membership leader and they’ll tell you they are always looking for new ideas to make the renewal process easier [...]
Author: Richard Gott, Membership Sector Thought Leader & Chair, MemberWise Network The MemberWise Network is focusing on the critical topic of enabling membership organisations and associations to offer improved member value. In this article (2 of 7) I introduce the concept of Member Lifetime Value (MLV) and how it can be used to calculate [...]
Author: Richard Gott, Membership Sector Thought Leader & Chair, MemberWise Network I am pleased to announce the launch of our latest game changer best practice guide - The Member Value 2025 Project - a topic and a year that requires focus now! The Member Value 2025 Project was initiated to help membership organisations and [...]
At each of our popular membership focused national conferences our Official Illustrator, Caroline Chapple, captures the key themes of the day via 'The Wall'. As our expert keynote speakers present on their insight, knowledge, experience and achievements Caroline draws the emerging themes on a blank canvas. She quite literally 'draws the conference'! Here is the [...]
By Guest Blogger: Richard Broughton, Director The MTM Agency Welcome back to our rundown of top tips for tackling the marketing challenges faced by member-based organisations. If you haven’t already, check out part 1, where we explore the 1) value of knowing your purpose, 2) understanding the different stages of engagement, and 3)maximising your [...]
