By Kerrie Fuller Associate Director of Engagement MemberWise Network There is a concern that membership is a dying concept in the 21st century. The younger generation are proving a stubborn audience to engage and we are all becoming ‘on demand’ consumers; able to purchase products and services that meet our needs as and when we [...]
There is a theory that membership as a concept is dying out, to be replaced with purchasing on demand. That the younger generation do not see the value in 'joining' an organisation. So how can membership as a sector survive these challenges? By evolving into a more innovative and enthused force for good. In fact, [...]
Richard Gott Founder and Chair, MemberWise Network As many of you know I attended the ASAE Technology Conference and Expo in Washington DC in December. My mission was to deepen my association and technology focused insight and understanding (see Not quite the Lincoln I had planned). I am now back (revitalised following the Christmas [...]
