I regularly receive queries from membership organisations and associations regarding data protection. It can be a rather 'dry' topic (if I am honest) but it is definately something we must all take seriously; but what about our providers? "Data Breach" - There's two words that send shivers down my spine as a membership professional and [...]
Richard Gott Founder and Chair, MemberWise Network As many of you know I attended the ASAE Technology Conference and Expo in Washington DC in December. My mission was to deepen my association and technology focused insight and understanding (see Not quite the Lincoln I had planned). I am now back (revitalised following the Christmas [...]
This week the much anticipated Member Engagement Toolkit was launched by the MemberWise Network to an audience of 70 association and membership professionals at Home House London. In this article we preview this groundbreaking new (and free) practical resource. What will the toolkit enable you to do? It will enable you to take a more [...]
I revisited the Google Ad Grant scheme and was pleased to see it is still in operation. I have gone through the small print and it looks like charitable membership organisations and associations can participate and receive up to £90,000 worth of Google AdWord credits per year (equivalent to $10,000 per month) provided they meet [...]
As social media continues to grow in terms of users and channels, you could be forgiven for thinking that email marketing is losing its ROI. However, statistics from the latest Harnessing the Web 2016 survey summary report from MemberWise show that membership organisations and associations are still using and seeing the value in email marketing. [...]
MemberWise is delighted to introduce Dominique Lowenthal who is the Head of Professional Development at the Royal College of Speech and Language Therapists (RCSLT) and has a wealth of experience of using education pedagogy in adult learning, technology and change management techniques to achieve organisational aims. If you like adventure then where better to be, [...]
The following might help you with dealing with negativity on your social channels: Acknowledge the issue & respond – if members/social channel users are making a less than positive point, you need to acknowledge it and then respond. The response should be clear and consistent, should that person or others continue to push the issue. [...]
Feedly Content is King but having the right content tools is just as important. Feedly makes day-to-day social media management tasks simple. With this tool, you can search the web for content that is relevant to your members and organize it quickly and efficiently. Free and pro accounts are available depending on your requirements. Pocket [...]
I am delighted to introduce Tim Sainty, Head of Membership at the British Veterinary Association (BVA). Let's see what Tim has to say on this important topic. A meander through data protection…. (Opinion Piece by Tim Sainty) You don’t need to have been following the Ashley Madison* data leak story closely to understand the importance [...]
There are over 400 active Chartered bodies in existence, however many of those originally granted a Royal Charter no longer exist. We thought it would be interesting to explore the topic... A significant number of membership bodies continue to petition (apply) for a Royal Charter. 42 charters have been granted during the period 2000-2009, and [...]
