Membership strategy is a key challenge for membership organisations. So we have provided a dedicated space on the website that pulls together all related content.

The Memberwise Network is the UK’s leading community for those working in membership. Because of this, we create fantastic best practice guidance. We love helping you do your job well. We run conferences and events in London every year to do just that. Join the Network and you can access all our resources. You can also join our online community, Connect. This will give you the opportunity to meet other membership strategy professionals and share your questions and ideas. Our commitment is to increase your efficiency as well as enhancing your value proposition. We will help you improve your membership retention and engagement rates. Best practice content is generated by the community so it is timely, current, targeted and robust.

So what makes the Network different? Our members tell us it is because we have created a thriving community. A community that is fully inclusive. We include membership professionals, sector experts, influencers, thought leaders and providers. Although we take our work seriously, we know how to have fun at the same time! We support over 6,500 individuals working in over 2,500 organisations. Many of which are strategic roles.

Membership Body Manifestos & Priorities: We need to get these sorted. Now!

2024-05-23T09:36:23+01:00Thursday, 23 May, 2019|Categories: MemberWise, Member Value, Membership Leadership & Governance, Membership Strategy|Tags: , , , , , , |

Richard Gott Membership Sector Influencer & Thought Leader   Following the UK General Election being announced on Wednesday 22nd May 2024 professional bodies and trade associations across the country should now publish their respective manifestos and priorities to ensure they align or call-out key issue/omissions of those published by the next UK government. Not [...]

We’re ‘Members’ not ‘Customers’! CX and Professional Bodies Part 2

2021-06-11T13:55:03+01:00Thursday, 28 March, 2019|Categories: Opinion Piece, Member Engagement & Retention, Member Value, Membership Strategy|Tags: , , , , , |

By Guest Blogger: Sarah Corney, Head of Customer Experience Chartered Institute of Personnel and Development ‘We’re members, not customers!’ I remember being slightly taken aback by this objection from the CIPD’s Council* as I talked them through our early plans for customer experience (CX) at the Institute. Why had I seemingly caused offence by using [...]

We’re ‘Members’ not ‘Customers’! CX and Professional Bodies Part 1

2021-06-11T13:55:01+01:00Wednesday, 13 March, 2019|Categories: Opinion Piece, Member Engagement & Retention, Member Value, Membership Strategy|Tags: , , , |

By Guest Blogger: Sarah Corney, Head of Customer Experience Chartered Institute of Personnel and Development ‘We’re members, not customers!’ I remember being slightly taken aback by this objection from the CIPD’s Council* as I talked them through our early plans for customer experience (CX) at the Institute. Why had I seemingly caused offence by using [...]

How We Change Membership Focused Conference Perceptions, Expectations & Experiences

2020-02-07T09:52:26+00:00Tuesday, 26 February, 2019|Categories: Membership Strategy, MemberWise|Tags: , , |

  Written by: Richard Gott, MemberWise Network Chair It’s very easy for me to say to you: ‘come to our next conference, MEMX 2019, it’s going to be the biggest and best ever’! If you haven’t been to a MemberWise Conference you will probably think: ‘well he would say that wouldn’t he - as the [...]

Political Parties: What can we learn from them?

2020-02-07T09:54:23+00:00Monday, 25 February, 2019|Categories: MemberWise, Member Engagement & Retention, Member Value, Membership Strategy, New Member Acquisition/Recruitment|Tags: , , , , |

By Kerrie Fuller Associate Director of Engagement MemberWise Network Membership of political parties has been in steady decline since its peak in the early 1950s. As a (overdue) response to this, in 2018, three academics were funded to research key trends and issues with political party membership. Here are the top 5 lessons we can [...]

Getting Your Membership Career Sorted

2020-02-07T09:55:06+00:00Tuesday, 15 January, 2019|Categories: MemberWise, Membership Strategy|Tags: , , , , , , , , |

By Kerrie Fuller Associate Director of Engagement MemberWise Network January is a great time to create your goals for the year when it comes to your work and career. Here are the top ten ideas on how to manage your membership career effectively this year: 1) Look for opportunities in your current role Think about [...]

The 100 Largest UK Membership Bodies (INFLUENCE 100 LIST)

2025-06-25T14:26:55+01:00Tuesday, 15 January, 2019|Categories: MemberWise, Membership Strategy|Tags: , |

- By Richard Gott / MemberWise Network Founder & Chair- Membership Sector Influencer & Thought LeaderThe MemberWise Network represents over 8,000 professionals employed by 2,500 leading membership organisations and associations in the UK, European Union (EU) and beyond. We proudly host the official list of the largest and most influential membership organisations in the UK.The [...]

Net Promoter Score: A Defence (well, sort of)

2020-02-07T12:08:02+00:00Thursday, 29 November, 2018|Categories: Opinion Piece, Member Engagement & Retention, Member Value, Membership Strategy|Tags: , , , |

By Guest Blogger: Sarah Corney, Head of Customer Experience Chartered Institute of Personnel and Development   Back in October I was invited to speak at the #CXDay in Birmingham on a panel of industry experts and CX-er’s ‘at the coal face’ (so to speak). (I was definitely in the ‘coal face’ camp!) I was talking about [...]

Introducing the UK’s 10 Largest Professional Bodies

2025-05-29T08:35:52+01:00Thursday, 6 September, 2018|Categories: MemberWise, Membership Strategy|Tags: , , , |

Each year as part of the Influence 100 List of the largest and most influential membership bodies in the UK we publish a list of the 10 largest and most influential professional bodies in the UK. The list can be found below with comparative figures from the previous year. Notable changes: The Chartered Insurance [...]

Member Value (#MV2025): 22 reasons why we’ve not focused on it until now

2020-02-07T10:00:13+00:00Thursday, 2 August, 2018|Categories: MemberWise, Member Value, Membership Strategy|Tags: , , , , , , , |

  Author: Richard Gott, MemberWise Network Founder & Chair   The current membership climate is challenging and many organisations are increasing their perceived and actual member value via a range of member benefit-focused development projects. However, an increased focus is required on the topic of member value, particularly with the observed mismatch (outlined in my [...]

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